Social Innovation: A New Way of Doing Your Laundry With Super Wash Balls

The Super Wash Ball is one of the latest social innovation products to help us with our laundry, especially as this time-consuming and tedious task of getting our clothes clean exposes us to a host of chemicals through detergents. People are choosing to use earth-friendly products to get their items clean, as they have increasing environmental concerns. One product to turn things round is the Super Wash Ball, made by a South Korean company called Biocera.

Natural social innovation and eco-friendly home laundry products have been around for years. However, this revolutionary product, the Super Wash Ball uses natural patent ceramic technology combined with patent water technology to eliminate bacteria as well as increasing the cleaning effect of water, raising pH levels to remove stains without using any laundry detergents. The Ball attracts dirt to it and lifts the dirt from the clothes. Traditional detergents contain a number of polluting ingredients, which can wreck havoc on both the environment and some people's skin. Most people are not aware, but even after a washing machine rinses and spins, a lot of detergent residue still remains on the clothes.

The Super Wash Ball is designed as a round shape in order to minimise the damage of laundry. It claims to be hygienic through the influence of its antibacterial effects that elimate mould and bacteria in the washer, as well as increasing the cleaning effect of water.  Its social innovation impact is that when compared with the normal washing process, it not only reduces the use of synthetic detergents, but it also saves water, electricity and time.

The ingredients in laundry detergents first came under scrutiny in the late '60s after bodies of water were found to be polluted and the remains of soap gunk were attributed largely to phosphates in detergents. In time, phosphates were banned in laundry detergents. Today, many products available contain an alphabet soup of toxicity, such as NPE (nonylphenoxyethoxylate), a petroleum-derived non-ionic surfactant; chlorine bleach; LAS (linear alkylbenzenesulfonate), a petroleum-derived anionic surfactant; and synthetic fragrances, which can contain toxic substances like phthalates. You would use this Ball like you would do any normal washing in the machine: loading the washing machine and instead of using detergent you use this social innovation Ball. If the weight of the load exceeds 8.5 kg you use two Balls.

So this social innovation Super Wash Ball appears far more attractive! It's economical, friendly to use, and helps to reduce the damage of clothes in washing and skin conditions. They last up to 1100 one-hour washing cycles, which works out to two to three years. All you need to do is dry the Super Wash Balls in the sun once a month to keep them fresh. Interested? Want one? They can be bought through QVC and soon through various U.S. retailers.

Photo Credit: Well Green Life