stumbleupon

Article - General Electric (GE)

Share our Story

Twitter
#Sustainability: Why South Korea's industrial firms need to do more http://3bl.me/5de4xd on @GuardianSustBiz

Learn about our Company

General Electric (GE)

ABOUT General Electric (GE)

GE (NYSE: GE) is an advanced technology, services and finance company taking on the worlds toughest challenges. Dedicated to innovation in energy, health, transportation and infrastructure, GE operates in more than 100 countries and employs about 300,000 people worldwide. For more information, visit the companys Web site at www.ge.com.

Citizenship at GEis more than a program or a set of good intentions - it is a full-time commitment built upon cultural behaviors and actions. These actions are integrated with business strategy and have defined goals, strategies and metrics that make it actionable and accountable.

At the heart of GEs approach is a simple framework: make money, make it ethically and make a difference. GE is rigorous and deliberate about how it can help solve some of the worlds toughest problems. This approach is recalibrated often to address changing circumstances and challenges -- but the companys values consistently ground its views on whats important. For more information, visit the companys Citizenship Web site at www.gecitizenship.com.

Sustainability: Why South Korea's Industrial Firms Need to Do More

Apr 5, 2012 6:00 PM EDT

When it comes to sustainability, industrial firms are perhaps not the first that spring to mind. Their performance is patchy, to say the least. A recent study compared global leaders in the diversified industrial sector – that is to say engineering, construction and production companies, who manufacture a wide variety of products – with their counterparts in South Korea, a country widely respected for its industrial exports. Significant gaps are becoming evident between a small group of leaders, who continue to show groundbreaking innovation, and the rest of the pack.

The success – or not – of the diversified industrial sector is pivotal as it has an impact on the supply chain of so many other industries. Products either enable or hinder customers to manage their own sustainability impacts, while the sector's own business model is highly dependent on the ever increasing and fluctuating prices of raw materials and energy.

At Two Tomorrows we have just carried out a new piece of research for the Tomorrow's Value Rating in South Korea. This ranks the sustainability performance of 30 leading South Korean companies and shows which of them is likely to deliver long-term investment value thanks to sustainable practices. It also compares their sustainability performance with that of the 90 companies we rated in the global Tomorrow's Value Rating last year. The companies rated with investment grades are restricted to those that are already recognised as strong performers in sustainability.

In South Korea, companies such as GS E&C have focused on mitigating their environmental impacts by developing technologies that are energy efficient and that recycle resources. To be applauded, yes, but as part of an effective strategy, there is still much more to be done.

There is a sharp contrast with how a company such as GE demonstrates its strong, global sustainability leadership. GE has led on game-changing innovation to bring enhanced environmental benefits through the introduction of its ecomagination products. It uses life-cycle analysis to understand and create innovative products which use less energy and raw materials throughout their life. Importantly, this is incorporated into its business model. Furthermore, stakeholders are able to influence key decision making, reassuring them that the company's governance is transparent and open to new ideas.

GE's strategy to help its customers improve their environmental performance through their products helped them earn more than $18bn in revenue last year. This is what makes GE a sustainability leader. It is not only managing sustainability issues, but building a brand name and business model fit for the future, around innovation, sustainability, and its customers.

To read the full article, please click here.