Engaging Employees in CSR Activity Creates Alignment with Corporate Values

Bacardi enlisted employees globally in the fight to reduce plastic waste.
May 25, 2017 8:05 AM ET

Corporate Social Responsibility (CSR) initiatives work best when they’re connected to what an organization does. Spirits company Bacardi Limited has tied sustainability efforts to the resources required to make its products, including water, and has earned first place in the “Corporate Social Responsibility” category of Ragan’s 2016 Employee Communications as a result.

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