IVECO Joins the Fight Against Breast Cancer With the “With You We Face It” Campaign
IVECO, the CNH Industrial N.V. (NYSE:CNHI / MI:CNHI) commercial vehicles brand, showed its support in the fight against breast cancer by collaborating with the Spanish Association Against Cancer (AECC) in its social media campaign. With the hashtag #ContigoDamoslaCara (With you we face it) and #SumateAlRosa, employees at IVECO’s Spanish manufacturing plants in Madrid and Valladolid showed their support for those who fight against breast cancer.
IVECO showed its solidarity with AECC with its slogan "With you we face it”, and brand employees also made voluntary donations to the Association, in support of research and affected families.
IVECO is aware of the importance of breast cancer prevention, and offers free medical tests to all its employees at the MD Anderson center. Since this program started in 2016, over 400 screenings have taken place. This prevention campaign is of great importance to IVECO, with 23% of its workforce being female, the highest percentage in Spain’s industrial and automotive sector.
CNH Industrial (NYSE: CNHI /MI: CNHI) is a global leader in the capital goods sector with established industrial experience, a wide range of products and a worldwide presence. Each of the individual brands belonging to the Company is a major international force in its specific industrial sector: Case IH, New Holland Agriculture and Steyr for tractors and agricultural machinery; Case and New Holland Construction for earth moving equipment; Iveco for commercial vehicles; Iveco Bus and Heuliez Bus for buses and coaches; Iveco Astra for quarry and construction vehicles; Magirus for firefighting vehicles; Iveco Defence Vehicles for defence and civil protection; and FPT Industrial for engines and transmissions. More information can be found on the corporate website: www.cnhindustrial.com