M·A·C Cosmetics Donates 40,000 Lipsticks to Nonprofit Partners in Honor of National Lipstick Day

Aug 12, 2021 11:00 AM ET

In celebration of National Lipstick Day on July 29, M·A·C Cosmetics donated 40,000 lipsticks to 22 M·A·C VIVA GLAM grantee organizations across the United States and Canada working to create healthy futures and equal rights for all.

The organizations receiving the lipstick donation include African Services Committee (New York, New York), Palmetto Community Care (Charleston, South Carolina), Southwest Center for HIV/AIDS (Phoenix, Arizona) and LOFT Community Services (Toronto, Canada), as well as 18 other nonprofits in North America.

Each nonprofit received a mixture of of M·A·C’s iconic shades in a range of formulas and finishes. Products included M·A·C Cremesheen Lipstick, Matte Lipstick, Amplified Crème Lipstick, as well as an assortment of other lipsticks, lip glosses and lip stains.

The donation served as a token of thanks to these incredibly hard-working organizations, who support M·A·C VIVA GLAM’s mission of creating healthy futures and equal rights for all.

Click here to learn more about M·A·C VIVA GLAM – the Lipstick that gives back 100%!