Sustainable Leadership- Seeing Green Stardom in Others

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Sep 13, 2011 10:20 AM ET
Today’s business organizations are presented with the unique opportunity to increase profitability through greater eco awareness and the pursuit of a more sustainable business. To gain and maintain a competitive advantage over the competition, sustainable business leaders are looking for ways to advance the CSR vision by aligning sustainable business strategies through shared values with employees. 
But, what makes an employee want to follow a leader?  The basis of good leadership is honorable character and selfless service to your organization. In your employees' eyes, your leadership is everything you do that effects the organization's objectives and their well-being.   
The post, Sustainable Leadership: How to Fulfill on the CSR Vision suggests as a sustainability leader, it's imperative to communicate and demonstrate personal and corporate sustainability at all levels - including your energy, thoughts, expressions around eco awareness and business sustainability.  Emphasizing the importance of sustainability in business, community, and personal lives to employees expands well beyond the boundaries of the organization.  The impact can be profound.   Click here to read more on sustainable leadership

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".

Taiga Company