Uber Launches UberMILITARY to Provide Employment for 50,000 Veterans

Sep 23, 2014 11:15 AM ET

Prove Your Purpose

Although many companies choose Veterans Day to show their support of U.S. troops, more and more companies are thinking of ways to bolster the military community throughout the year. In 2014 alone, Starbucks' CEO Howard Schultz, the PepsiCo Foundation and Walmart all made significant donations and commitments to support veterans and their families. This week, Uber made a major commitment to veterans – but instead of making a donation to a nonprofit, Uber is going straight to the source, providing veterans and their families with gainful employment after service through the new UberMILITARY program.

Former Secretary of Defense and volunteer Chairman of the UberMILITARY Advisory Board, Dr. Robert Gates, announced the new program on Wednesday, declaring the ridesharing service will "on-board" 50,000 members of the military community in the next 18 months. The program will help provide full- and part-time opportunities for veterans and their spouses by becoming Uber drivers to "empower them as entrepreneurs and small business owners."

To read more on Cone's Prove Your Purpose blog, please click here.