Will Implicit Bias Training Solve the Starbucks Problem?

Apr 24, 2018 3:00 PM ET

Will Implicit Bias Training Solve the Starbucks Problem?

A barista calls the cops on two black men waiting for a friend and Starbucks responds with implicit bias training to help employees recognize subconscious racism. Is this response good enough? Information on its own does not change attitudes and behavior. So, what’s the answer? According to neuroscience, we need new neural pathways – and personal experiences are the only thing that can make it happen.

Learn more about why the Starbucks problem is also everybody's problem – on the Realized Worth blog.