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Sustainable Innovation: It is About Finding the Right Balance http://bit.ly/Ox3xO8 by @TaigaCompany #sustainability

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Taiga Company

ABOUT Taiga Company

Taiga Company is a sustainability social media consulting firm empowering companies to effectively engage with their key business sustainability stakeholders. Leveraging rapidly expanding socio/eco-passions and the power of todays social technologies, Taiga Company enables organizations to communicate, actively listen, and engage in purpose-driven conversation.

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Sustainable Innovation: It is About Finding the Right Balance

Nov 2, 2012 7:00 AM EDT
 
Our sustainability consulting spends a considerable amount of time speaking and writing about innovation.  It seems to be the hot topic that can, at times, get to be a little bit overwhelming.  However, like many of our peers, we believe that motivated and enabled creativity is one of the key ingredients to business sustainability. Thus, we explore the many avenues businesses are utilizing to stimulate innovation.

After years of simple product enhancements, Procter and Gamble is revamping its research and development programs.  Described further in the Bloomberg Businessweek article, Loosing Its Innovation Lead, P&G is out to rediscover its ‘new-product mojo’.  It is this transition that has our sustainability consulting especially interested. Click here to continue reading, Sustainable Innovation: It is About Finding the Right Balance

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".

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