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VolunteerMatch is the Webs largest volunteer engagement network, with more than 90,000 participating nonprofits, 160 network partners and 8.5 million visitors each year. Founded in 1998, VolunteerMatch offers solutions to make it easier for individuals, nonprofits and companies to make a difference. The award-winning nonprofit service supports some of Americas most recognized institutions including Charles Schwab, Allstate Insurance, General Mills, Easter Seals, the American Red Cross and Girl Scouts of the USA. Since its launch VolunteerMatch has helped nonprofits attract more than $2 billion worth of volunteer services. VolunteerMatch is a two-time Webby Award winner, a Smithsonian inductee, and has been recognized for its work byThe New York Times,Wall Street Journal, CNN,TIME, Oprah Winfrey and Presidents Clinton and Bush. To learn more, visitwww.volunteermatch.org.
Upcoming Best Practice Network Webinar: Using Social Media to Tell the Small Business CSR Story
Social media has emerged as an ideal platform for sharing a company’s corporate responsibility story with its stakeholders. It’s authentic. It’s continuous. It’s targeted. It’s interactive. But as opportunities to inform, engage and activate stakeholders continue to grow with the changing technology, small businesses in particular can face challenges in adapting. What tools are worth the investment of time? How can compelling CSR content be developed and shared most efficiently, without sacrificing engagement.
Georgetown University’s Center for Social Impact Communication (CSIC) recently conducted research on how small businesses are thinking about CSR, social media, and the intersection of the two. Join Julie Dixon, deputy director of CSIC, for an interactive discussion on trends and best practices, as well as recommendations on how smaller organizations can share their compelling stories of community involvement and employee volunteerism in ways that meet their unique limitations on resources, staff and time.
About Our Guest Speaker:
Julie Dixon is the Deputy Director of the Center for Social Impact Communication (CSIC) at Georgetown University, where she manages the day-to-day operations of the center including research, curriculum and partnership development, outreach and communications. She’s the author of CSIC’s recent publication “Small Business, Big Engagement,” a comprehensive set of trends and best practices for small businesses looking to use social media to engage stakeholders in their socially responsible business practices. Follow her work at the center on Twitter at @georgetowncsic.