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Why Invest in Your Employees for a Sustainable Business Culture?

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Julie Urlaub
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Taiga Company

ABOUT Taiga Company

Taiga Company is a sustainability social media consulting firm empowering companies to effectively engage with their key business sustainability stakeholders. Leveraging rapidly expanding socio/eco-passions and the power of todays social technologies, Taiga Company enables organizations to communicate, actively listen, and engage in purpose-driven conversation.

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Why Invest in Your Employees for a Sustainable Business Culture?

Feb 14, 2012 11:00 AM EST

 

When you think of a "business sustainability culture" what comes up for you?  It the concept so broad in scope that it is hard to define? Or, on the contrary, is any one definition of it too narrow or limiting in its definition?    This dual state represents a number of challenges when attempting to focus the business sustainability conversation. However, viewed from another perspective, our sustainability consulting practice redirects the conversation: What is the correlation between employee investment and a sustainable business culture? 
The post,  What Great Companies Know About Culture articulates the ROI of a strong workplace culture: increased productivity, improved recruitment and retention, and saved costs.  While the post A Sustainability Business Culture Equals a Happy Business Culture suggest components of a sustainable business culture for the health of the organization.  
When you think of a "business sustainability culture" what comes up for you?  It the concept so broad in scope that it is hard to define? Or, on the contrary, is any one definition of it too narrow or limiting in its definition?    This dual state represents a number of challenges when attempting to focus the business sustainability conversation. However, viewed from another perspective, our sustainability consulting practice redirects the conversation: What is the correlation between employee investment and a sustainable business culture? 
The post,  What Great Companies Know About Culture articulates the ROI of a strong workplace culture: increased productivity, improved recruitment and retention, and saved costs.  While the post A Sustainability Business Culture Equals a Happy Business Culture suggest components of a sustainable business culture for the health of the organization. Click here to continue reading Why Invest in Your Employees for a Sustainable Business Culture?