Bacardi Limited’s Latest Report: Our Spirit is Clear
(3BL Media/Justmeans) - Sustainability is now a top issue for many consumer market businesses, irrespective of whether it is driven by regulators, employees, consumers or even competitors. Companies of all sizes and sectors are quickly adopting sustainable business practices to look after human and natural resources. Reporting on sustainable practices is also becoming high on the corporate agendas, though reporting itself is a challenge because of complex supply chains that many retail, food, drink and consumer good companies rely on, making it difficult to track and measure the true impact that the company has on the environment.
So, Bacardi Limited’s latest actions from its international campaign with a sustainability focus, called Good Spirited: Building a Sustainable Future alongside its recently released corporate social responsibility report 2013, ‘Our Spirit is Clear’, gives consumers a lot to like! Especially, when it comes to this company’s energy and water use reduction.
It has managed to reduce energy use by more than 25 percent and water use by 45 percent; the water saved, according to Bacardi, is “equivalent to 10.3 million people showering.” Bacardi Limited, a family-owned company for the last seven generations, is now the third largest spirits company in the world, and the world’s largest privately held spirits business. It is the only major spirits brand to be certified with internationally recognised management systems for quality, environment, health and safety for all its production facilities globally by the Occupational Safety & Health Advisory Services and the International Organisation for Standardisation.
‘Our Spirit is Clear’ highlights that this manufacturer has recycled, reused or recovered 98.6 percent of its waste in 2013 and reduced the weight of its packaging by 23,000 tons since 2008. Its goal is to reduce packaging weight by 15 percent by 2022. Last year, the company became 6.3 percent more efficient in its water use than in 2012. In the last five years Bacardi has improved its water use efficiency by 36.1 percent, which is a big plus because the bottling, brewing and beverage industry is heavily dependent on water resources.
In some parts of the world, like China, India and Australia where water is scarce, the issue is a key environmental and business concern. In response, many beverage brands are reformulating their recipes to create products that use less water. Bacardi considers global environmental innovation part of its DNA and aims to return to the environment at least as much as it takes away, setting sustainability standards for others in the spirits industry to follow. Bacardi Limited believes that by responsibly managing its environmental and social impacts, it will be a more sustainable business.
Photo Credit: Bacardi Limited