Kellogg Promotes Sustainable Rice Growing Program
(3BL Media/Justmeans) – Kellogg Company (NYSE: K), in partnership with Louisiana State University (LSU) AgCenter and the Louisiana Rice Mill, is helping farmers learn methods in sustainable rice cultivation. The voluntary program called the “Rice Master Grower” is aimed at promoting good agronomic practices among growers and encouraging them to adopt sustainable growing methods along with appreciating the connection between sustainability and profitability.
Rice is an essential part of the diets of a large part of the world’s population. It is also a major ingredient in many of the foods produced by Kellogg. The company is committed to working closely with farmers who nurture rice from seed to harvest, and has been investing in rice breeding programs and partnerships for several years.
One of the goals of the Rice Master Grower program is to achieve economic well-being of the farmer communities along with long-term environmental benefits. Kellogg recently awarded growers with certifications to recognize their demonstrable improvements to their growing practices. The certifications were awarded for improvements in soil testing methods, tillage practices, seeding rates, irrigation, fertilizer management, integrated crop protection management and harvest yield.
Through the Rice Master Grower program, Kellogg continues to build key relationships with rice farmers, in association with Louisiana State University and Louisiana Rice Millers. The program allows the company to learn about the farmers’ practices and the sustainability improvements they are making, and work together to drive future improvements.
Source: PR Newswire
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