New Year’s Resolution 2014: Let’s Recycle More e-Waste

As the new year starts, it’s time for renewal and nothing can symbolize the new year fresh start ethos better than recycling. That is why Verizon and the Broadway Green Alliance have teamed up with NY/NJ Super Bowl Host Committee and the NFL to kick 2014 with major recycling events, when they will collect and safely recycle electronic waste in New York and New Jersey. The recycling events are open to the public, and are a part of the group’s commitment to a cleaner environment.

The first of two collections took place January 7th at the AnythingIT Fair Lawn Headquarters in Fair Lawn, New Jersey. AnythingIT, which is E-Stewards certified, is the electronics recycler for both events.

On January 8th, a collection will take place in New York City at Duffy Square in Times Square, off of 7th Avenue between 46th and 47th Streets. The public will be encouraged to drop-off their electronic waste between 10am and 2pm.

“The Host Committee is committed to making a positive environmental impact in New York and New Jersey through a series of initiatives, such as our tree planting efforts and now the e-waste collection,” said Alfred F. Kelly, Jr. President and CEO, NY/NJ Super Bowl Host Committee. “We are proud to join the NFL, Verizon and the Broadway Green Alliance to help collect and recycle e-waste and to create a cleaner, safer environment while educating the public.”

Since the launch of its recycling rally program in 2009, Verizon has collected 1.5 million pounds of e-waste. The company partners with SHI on e-waste events, and Guardian handles the logistics/transportation. Besides recycling e-waste, Verizon will be restoring used cell phones and donating them to shelters in New York and New Jersey as part of its HopeLine program, which supports domestic violence prevention organizations nationwide. Since 2001, more than 150,000 phones have been donated to domestic violence survivors, besides millions of dollars in cash grants donated to partner agencies.

E-waste is a major issue globally, and in the United States the numbers are staggering. According to the Environmental Protection Agency, this country alone generated more than 2.44 million tons and 3.4 million tons of e-waste in 2010 and 2011, respectively. In 2010, 19.6 percent of that year’s total e-waste was recycled while in 2011 the number increased to 24.6 percent.

Mobile devices offer a similarly gargantuan challenge. In 2010, 152 million units were disposed of in the United States, and these units can be the source of precious minerals such as gold, silver, palladium and, in even larger quantities, copper. Recycling is more energy-efficient than mining for new metals besides being a more sustainable way to access resources. It also creates new jobs: computer reuse creates 296 more jobs for every 10,000 tons of material disposed each year.​

Image credit: Verizon

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