Changing Climate Change

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Voting has closed!!!  Winners announced on Earth Day - April 22, 2009

Green Mountain Coffee Roasters is making four separate grants-each for $200,000, payable over 5 years, to support work on reducing climate change. There will be one grant in each of four focus areas:

- Threats to Coffee-Growing Communities
- Transportation-Related Emissions
- Building Political Will
- Empowering Individual Action


Thank you for participating and sharing your point of view with us - voting is now CLOSED!!

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  Submission Timeline:

February 16th: Call for idea submissions and full proposals.  Once you submit an idea below, go to www.gmcr.com/ccc-rfp to download the full grant application.
 
February 16th – March 21st:
  Invite your network to view your idea submission and comment on it at JustMeans.com/challenge/climate.  The overall results of the comments and views expressed on JustMeans will be taken into account, along with other posted criteria, in selecting finalists.

March 21st: 
All ideas and grant applications must be submitted by 12:00 AM EST on Saturday March 21, 2009.

March 28th:  Finalists announced and reposted on JustMeans.com.

March 28th – April 7th: 
Evaluate the finalists!  Invite your network to see who made the final cut and express their opinions at JustMeans.com/challenge/climate.  Green Mountain Coffee Roasters will take account of the overall results of the comments and views expressed, along with other posted criteria, in selecting final award winners.

April 8th - VOTING IS CLOSED!!

Earth Day, April 22nd - WINNERS ANNOUNCED!!



  The Challenge:

Climate change is not a problem that can be solved by a single entity - be it government, business, civil society, or individuals. We believe that long term solutions will come from the combined efforts of all of the above. While government will play an important role, we need not wait for government direction to take steps to understand, reduce, and mitigate our share of GHG emissions. Finalists in each category are listed below. You have 10 'Support Votes' to help us identify the best ideas. The overall results of the comments and views submitted below will be taken into account by Green Mountain Coffee Roasters in the final judging process.




  Submit and promote your idea today!



Empowering individual action

image Support and promote the best idea in this category


 
Focus the Nation | posted: 12 March 2009

Building the political will needed to pass bold climate legislation requires making the economic case. Politicians who are on the fence on climate policy need support not just from activists and environmentalists, but from businesses who can serve as...

 
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Beth Sachs | posted: 8 March 2009

Our nonprofit energy efficiency & renewable energy business of 170 people adopted a %u201Cbig hairy audacious goal%u201D (BHAG) to offset our carbon footprint by 10,000-fold in 20 years! By 2027, we%u2019ll be avoiding 10,000 pounds of greenhouse ga...

 
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Climate Leadership Initiative | posted: 19 March 2009

Effectively addressing climate change requires new ways of thinking and acting. Participants in the award-winning Climate Master program not only reported reduced their annual greenhouse gas emissions by an average of two tons per person, which is 10...

 
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Building political will

image Support and promote the best idea in this category


 
Energy Action Coalition | posted: 18 March 2009

The youth of America are the most progressive, most diverse, and most committed generation in history, and they are demanding a clean and just energy future now. The 50 partner organizations of the youth-led Energy Action Coalition (EAC) have transf...

 
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Green America | posted: 11 March 2009

President Obama is promoting green jobs and clean energy as solutions to our economic and climate change crises. The stimulus package is a good start, but funding for clean energy is still scarce in the midst of a global recession and credit crisis. ...

 
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Ceres Inc | posted: 16 March 2009

In this time of economic crisis, we also face historic opportunities to pass strong U.S. climate and energy legislation. To act boldly, policymakers need support and political %u2018cover%u2019 from credible spokespeople affirming that meaningful cli...

 
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One Sky | posted: 5 March 2009

2009 is a critical for the U.S. climate movement. The opportunities available to us this year: a new Congress, new president and enormous momentum for change, make this year our last, best hope for implementing policies necessary to avoid climate cat...

 
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Transportation-related emissions

image Support and promote the best idea in this category


 
Natural Resources Defense Council | posted: 21 March 2009

A major barrier stands in the way of many Americans doing our part to fight global warming: the lack of a reliable public transportation system, like rail transit. We have made great strides in vehicle fuel efficiency, but the reality is that public ...

 
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Paul Minett | posted: 12 March 2009

Increase average vehicle occupancy. We cannot collectively afford to buy and run buses and trains to reduce the traffic (note that in the US this year 34% of transit operators is reducing services). But if we could collectively make it easier for p...

 
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Knoxville Knox County Planning Commission | posted: 18 March 2009

Large portions of East Tennessee are designated non-attainment areas for air quality. A major source of pollutants is combustion of fossil fuels by motor vehicle usage. To reduce vehicle emissions, the Knoxville Transportation Planning Organization c...

 
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Matthew Coogan | posted: 20 March 2009

In order to change a behavioral pattern (like the amount of driving in rural areas), you need to understand why people adopt the behaviors they do. In order to successfully provide incentives for employees, for example, to lower their vehicle miles o...

 
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Threats to coffee growing communities

image Support and promote the best idea in this category


 
Jim Shea | posted: 20 March 2009

For Africa, advancing climate change will only worsen the spread of diseases resulting from poor sanitation and lack of clean water. In tandem with the Jane Goodall Institute and Tanzanian universities, Dartmouth College is developing replicable, saf...

 
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Arturo Restrepo | posted: 17 March 2009

http://www.abcbirds.org will determine the additional carbon load held by shade coffee plantations over sun coffee plantations, and calculate the income differential per acre for co...

 
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Community Agroecology Network | posted: 13 March 2009

Thriving biodiversity through management of shade tree density, diversity, and soil composition on small-scale coffee farms mitigates a community%u2019s vulnerability to threats such as drought, flooding, soil erosion, and food security (e.g. fruit, ...

 
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Peter Laderach | posted: 12 March 2009

What if major coffee regions in Latin America were to disappear altogether in the next generation? What would that mean for you as a consumer? Or your children? And what about coffee farmers in Latin America? And their children? What will they d...

 
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Libby Evans | posted: 16 March 2009

Capturing Carbon with Coffee: Improving Livelihoods and Biodiversity in Coffee Communities with Innovative Carbon Protocols



Sustainable Harvest Coffee Importers, one of the leading fair trade and organic coffee buyers in No...

 
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CHANGING CLIMATE CHANGE
The Winners!!

We are thrilled to announce the winners of our Changing Climate Change RFP initiative today. We were inspired and heartened by the overwhelming response you gave us to this request. We received well over 100 applications from all over the world. Additionally, the Changing Climate Change site on JustMeans.com received over 1,000,000 page hits, over 100,000 unique visitors, and created an online social network of nearly 30,000 stakeholders interested in helping “Change Climate Change.” There is so much great work going on globally – thank you!

We also want to thank ALL the applicants for your work on this important issue and especially for taking the time to assemble and submit applications.

In recognition of the high participation, JustMeans.com has donated a free one-year membership to the top vote-getter in each grant category. We look forward to following their work here on JustMeans.com and working together to leverage our networks in service of cleaner energy, lower GHG emissions, and a more sustainable future for all.

 

And Now The Winners…!

Working to protect the environment is one of our core company values. Long-term solutions to climate change will come from the combined efforts of all of us—nonprofits, for-profits, the government, and individuals. We're very excited by the potential these organizations and projects have to create positive change on this issue globally as well in our own operations.

Each winner will receive a $200,000 grant, payable over five years.

   Threats to Coffee-Growing Communities

Winner: CIAT and CRS

We selected the proposal submitted jointly by the International Center for Tropical Agriculture (CIAT, www.ciat.cgiar.org ) and Catholic Relief Services (CRS, www.crs.org ). They will be using their grant to forecast the impacts of climate change in coffee-growing communities and help smallholder coffee farmers identify, evaluate, and implement adaptation strategies.

Based on the latest climate change science, we believe this project has the potential to make a seminal contribution to both the developing world and the coffee industry. The project will help coffee-growing communities and the coffee industry understand and plan for the effects of climate change on both livelihoods and supply chains. The work will directly address adaptation for coffee-growing communities in a participatory manner.

   Building Political Will

Winner: Ceres

Ceres ( www.ceres.org ) will mobilize its business and investor partners to make the economic case for bold U.S. climate and energy legislation. These leaders will take their message to legislators and the media.

Through its network, Ceres is uniquely positioned to bring business, investors, and civil society together to deliver a coherent and credible message on climate and the economy to our legislators. Ceres' approach is also rooted in consensus science. As a business, we felt this was the strongest and most appropriate voice we could bring to bear on the political debate over emissions, clean energy, and the addressing both the causes and impacts of climate change.

     
   Empowering Individual Action

Winner: National Parks Conservation Association

The National Parks Conservation Association ( www.npca.org ) will encourage and empower national park visitors to “Do Your Part” to reduce greenhouse gas emissions through the use of an online carbon calculator and social network. Outreach will include dozens of national parks and their local communities, the web, and hundreds of schools.

This project will drive action by connecting with individuals around an expressed interest – usage of the National Park System – and providing the information, tools and community necessary to help support long-term emissions-reducing behavior change. With nearly 300 million visitors to the national parks system annually, this project provides tremendous leverage in its ability to reach vast numbers of people in a meaningful and relevant way.

 
   Transportation-Related Emissions

Winner: New England Transportation Institute

New England Transportation Institute ( http://norwichvt.net ), in partnership with the University of Vermont Transportation Research Center ( http://www.uvm.edu/~transctr/ ), will conduct an in-depth analysis of transportation patterns in the rural Northeast to help inform policy-makers on the likely adoption and ultimate effect of different transportation strategies on greenhouse gas emissions levels.

We believe this analysis models the kind of data-based research on transportation patterns that can ultimately make the transition to more responsible transportation methods possible more quickly. This analysis will provide important and powerful information for policy-makers in rural New England and its methodology will be replicable in other regions of the country and the world.

  Submit and promote your idea today!


Our Process - How We Evaluated the Proposals

We formed a core group of six employees with expertise in the relevant grant categories as our grant evaluation committee (the Committee). The Committee went through the following process

Read and evaluate each proposal individually, using the evaluation matrix described below .

   Evaluation Matrix:
Catagory Description Weighting
Core Proposal Quality Included assessment of the proposed goal, plan to achieve its goal, scalability of the initiative, understanding of proposal risks, quality of metrics, and communications plan. Our assessment was based primarily on information provided in the proposal submission. 46%
Organizational Preparedness Included assessment of financial stability, overall resources, prior successes, and evidence of the organization's ability to learn from its successes and challenges. Our assessment was based primarily on information provided in the proposal submission. 21%
Constituency Included assessment of geographic scope and depth of membership as well as quality of organizational outreach to members. Our assessment on this category was based on information provided in the proposal submission and our summary impressions of the voting, comments, and constituency participation on JustMeans.com. 18%
GMCR Integration Included assessment of the applicant's ability to bring their organizational expertise as well as the learning contemplated in their proposal to bear on GMCR's efforts to understand and minimize our measured footprint. 9%
References Included assessment of the quality of the submitted references. 6%
Note on Weightings: the weightings were based on the collective input of the Changing Climate Change grantmaking committee.

 

Compare evaluations and identify the top 6 – 10 applications in each category, based on matrix evaluation results

Through discussion and consensus, identify the finalists in each group

Perform additional due diligence and research on each finalist to more fully develop our understanding of both the applicant organization and the proposal itself.

Through additional discussion and consensus, identify the winner in each group.

Meet with senior management to review our process and confirm our findings.