Just Change is an initiative with an objective of establishing an alternative trading mechanism that will benefit the poor communities. Just Change achieves this by directly linking poor communities and encouraging them to trade among themselves. The vision of Just Change is to fight the injustice of the present market economy that impoverishes communities across the globe and to create a system where communities can participate in the economy driven by human values and principles rather than by unidentified market forces. In the face of globalization, poor and disadvantaged communities anywhere in the world find it increasingly difficult to retain control over their livelihoods and they become vulnerable to market forces.