Branding CSR News

Hilton and American Express to Donate Up to 1 Million Rooms to Frontline Medical Professionals During COVID-19 Crisis

Press Release

Hilton (NYSE:HLT) and American Express (NYSE:AXP) today announced that the companies, in partnership with Hilton’s ownership community, will donate up to 1 million hotel room nights across the United States to frontline medical professionals leading the fight against COVID-19.

Beginning next week, Hilton and American Express will make rooms available without charge to doctors, nurses, EMTs, paramedics and other frontline medical staff who need a place to sleep, recharge or isolate from their families through the end of May.

American Express Is Matching Donations to Feeding America up to $1M to Feed Communities Impacted by COVID-19 when Card Members Use Membership Rewards® Points Toward Their Donations

New Program is Part of Company’s $5 Million Commitment to Support COVID-19 Relief Efforts
Press Release

NEW YORK, March 24, 2020 /3BL Media/  American Express is continuing its support of organizations combatting COVID-19 with the launch of a donation matching program to help feed local communities impacted in the U.S. When U.S.

Austin Dillon Supports Keep America Beautiful by Driving in eNASCAR iRacing Pro Invitational Series

Richard Childress Racing Cup Series Driver to Compete in No. 3 Dow/Keep America Beautiful® Chevy in Virtual NASCAR Race
Press Release

STAMFORD, Conn., March 20, 2020 /3BL Media/ – With NASCAR postponing this upcoming weekend’s race at Homestead-Miami Speedway because of the coronavirus (COVID-19) pandemic, NASCAR and iRacing announced the formation of the eNASCAR iRacing Pro Invitational Series, an exhibition esports series featuring many of the sports popular drivers, including Richard Childress Racing’s Austin Dillon, who will be joining the series racing the vir

Ambition Is Not a Simple Thing – a Conversation With The New York Women’s Foundation’s Ana Oliveira

Blog

On March 8th, individuals around the world – of all genders – will come together to celebrate International Women’s Day. Since the first gathering, held over a century ago, leaders have made great progress in driving gender equality. But, we still have work to do to continue advocating for women’s advancement around the world.

Goodyear Unveils New Brand Campaign That Champions the Power of Forward Movement

New campaign builds on Goodyear’s commitment to advancing mobility and helping people discover their potential
Press Release

AKRON, Ohio, Feb. 14, 2020 – The Goodyear Tire & Rubber Company announced a new brand campaign that underscores its more than 120-year commitment to the discovery, growth and possibility that is fueled by mobility.

Goodyear’s campaign highlights the relationship between physical movement and unlocking human potential. To bring this to life, Goodyear will debut a new :30 television advertisement during the FOX broadcast of the DAYTONA 500 on Sunday, Feb. 16.  

American Express Ranked Ninth on Fortune’s 100 Best Companies to Work For List

Recognition reflects American Express' commitment to continuously invest in our colleagues and supporting their development.
Press Release

February 18, 2020 /3BL Media/ - American Express has been ranked ninth on the 2020 Fortune 100 Best Companies to Work For® list in the U.S., a recognition of the company’s continuous focus on enhancing the colleague experience. The ranking, which was determined based on feedback from employees, demonstrates our deep commitment to creating a culture of inclusion and diversity, and providing engaging and meaningful experiences that enable all colleagues to reach their full potential.

Vancouver 2010: Setting the Standard for Sport, Sustainability and Social Legacy

Summary: 

Ten years after the Olympic Winter Games Vancouver 2010, the city, its residents and the international sports community continue to benefit from the event.

Blog

Ten years after the Olympic Winter Games Vancouver 2010, the city, its residents and the international sports community continue to benefit from the event.

Introducing The Ambition Project by American Express

An open letter from the six women of the American Express Executive Committee reflects on the company’s progress, shares new commitments and programs and calls on leaders everywhere to proudly back women’s ambition.
Press Release

February 11, 2020 /3BL Media/ - Over the past two days, the six of us hosted our fourth Global Women’s Conference. Through a variety of fireside chats, workshops and networking events, we united nearly 250 of the company’s top executives around a common goal – to find meaningful ways to continue advocating for women’s advancement.

Beyond this, the conference was a time to celebrate the incredible strides women and men have made together at American Express.

Who Do You Trust? It Might Depend on Your Generation

Blog

In a collection of essays called Trust, Inc., business school professors James M. Kouzes and Barry Z. Posner write: “The truth is that trust rules. Trust rules relationships. Trust rules your influence. Trust rules you team’s cohesiveness. Trust rules innovativeness. Trust rules brand image. Trust rules financial stability. Trust rules performance. Trust rules just about everything you do.”

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