Green Marketing CSR News

Virtual Event Gathers Industry Experts for Collaboration on Ethics and Sustainability in Gold and Diamond Enterprise, and Honors Anisa Kamadoli Costa With Its Award for Leadership in Responsible Practice in Jewelry

IAC continues to celebrate the 10th anniversary year of its International Gold Conference in October with the virtual presentation of its award for Leadership in Responsible Practice in Jewelry, and panels exploring the evolution of responsible practices.
Press Release

October 23, 2020 /3BL Media/ - The more one travels in realms of gold and diamonds, the more one is confronted by urgent challenges. Initiatives in Art and Culture’s (IAC) 2020 international gold and diamond virtual series “All That Glitters,” has taken, as points of departure, such challenges faced at all points on the continuum.

5 Tips for a Green Halloween

Halloween can be a sweet holiday, as well as a frightfully wasteful one. But at Keep America Beautiful, we know it doesn't have to be that way.
Blog

We know Halloween can be a sweet holiday, as well as a frightfully wasteful one with all of the disposable decorations, packaging, and costumes that come with the season. But at Keep America Beautiful®, we know it doesn’t have to be that way!

While the coronavirus (COVID-19) pandemic continues to pose unique challenges to us all, Halloween can still be fun and safe, as well as sustainable and eco-friendly. Here are 5 tips to help you add some green to your Halloween festivities.

Watch Land Betterment Corporation's Update from its Eastern Kentucky Ag Tech and Sustainable Housing Site

Company shows multi-purpose site for its Betterment Harvest and ekō divisions
Press Release

FISHERS, Ind., October 5, 2020 /3BL Media/ - Land Betterment Corporation (“Land Betterment” or the “Company”), an environmental solutions company fostering positive impact through upcycling former coal mining sites to create sustainable community development and job creation, show and discuss its development plans for its multi-purpose, 120-acre site located in Perry County, Kentucky, near the town of Hazard.  

MEDIA ADVISORY: Marketing Leaders To Meet on the Sidelines of the United Nations General Assembly To Discuss Marketing Purpose and the SDGs

Summary: 

Accenture Interactive’s Brian Whipple, RBI’s Fernando Machada, Salesforce’s Stephanie Buscemi and Global Brain’s David Kingsbury unite in the business of a better world

Press Release

Accenture Interactive’s Brian Whipple, RBI’s Fernando Machada, Salesforce’s Stephanie Buscemi and Global Brain’s David Kingsbury unite in the business of a better world

In 2020, Socially Conscious Marketing Has Taken Over — for Good

Article

by Andrew Forman

There’s no question that many businesses are ready to make giving a bigger part of their operations than ever. A recent study from Aflac found that although “56% of business executives claim moderate to significant negative company revenue impact due to the COVID-19 epidemic, 74% are willing to significantly or moderately increase corporate giving going forward.”

Ørsted Partnerships: Boston Red Sox

Summary: 

Through our sponsorship policy, we aim to support progress towards our vision, promote awareness and education regarding sustainability, or represent value to the local communities in which we do business.

Blog

Through our sponsorship policy, we aim to support progress towards our vision, promote awareness and education regarding sustainability, or represent value to the local communities in which we do business.

Virtually Experience the Porter Novelli Purpose Summit

Blog

The COVID‐19 crisis is accelerating the transformation of business – one that solidifies the private sector mandate of a stakeholder‐first, rather than shareholder‐only, mentality. We’ve kept a pulse on this shift, brand action and stakeholder expectations, revealing that 75% of the U.S. public believes business must take action to protect employees, care for communities and support front-line workers in the fight against COVID‐19. Companies who have rapidly and authentically met this expectation demonstrate Purpose – at its finest.

Charity: Food

Blog

During the COVID-19 pandemic crisis, the issue of food security for vulnerable communities and frontline responders has taken on increased relevance and importance. There are hundreds of nonprofit organizations that are working in this critical area around the world, and their efforts are to be congratulated, appreciated and supported by all of us. Here are five organizations that are responding in herculean ways to combat food insecurity and help those most in need during this health crisis:

On #GivingTuesdayNow, American Express is Expanding Its Global Support in the Fight Against COVID-19

Press Release

NEW YORK, May 5, 2020 /3BL Media/ - On #GivingTuesdayNow, we’re proud to recognize and support the heroic efforts of organizations, essential workers and others who are putting in countless hours to care for and provide relief to communities impacted by the COVID-19 pandemic.

At the start of this crisis, American Express mobilized quickly to back nonprofits leading the charge to provide protective equipment to frontline healthcare workers, research and develop vaccines and treatments, and feed communities impacted by COVID-19. 

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