Interactive Marketing CSR News

United Nations Takes Over Social Media with #ShareHumanity Campaign


Millennials, more than the average American, see social media as an avenue for change. With nearly three-quarters of Millennials saying they use social media as a platform to talk about issues they care about (vs. 52% U.S. average), this audience is primed to participate and raise awareness online.

Keep America Beautiful & The Ad Council Showcase Winners of "I Want To Be Recycled" Video Contest

Consumer-Generated Videos Bring Fresh Ideas to Increase Participation in Recycling
Press Release

STAMFORD, Conn., July 21, 2015 /3BL Media/ — What do a myth-busting 4-year old, a bathroom in which personal care products come to life, a talking pizza box and three teenagers with a Ouija board have in common? They are among the fresh ideas submitted by consumers to help increase awareness of and participation in recycling across America.

Citi Unveils New York Mets-Wrapped Citi Bikes – As Part of New Social Media Sweepstakes

Citi Bike Sweepstakes to Award One Winner Each Day from July 1st to July 29th
Press Release

NEW YORK, July 1, 2015 /3BL Media/ – In celebration of its ongoing partnership with the New York Mets, Citi today launched the Citi Bike® Sweepstakes, a social media campaign centered on the new Mets-wrapped Citi Bikes, which will be in market for the month of July. Every day, from July 1st to July 29th, fans will have the opportunity to win special Citi Perks and Mets-themed prizes, including game tickets and branded backpacks and baseball hats. At the conclusion of the sweepstakes, one participant will win the chance to throw out the first pitch at Citi Field®.

Breaking Into the World of Corporate Citizenship Ratings and Rankings


Graduation has just passed here at Boston College, and for better or worse students are receiving their final grades for the year. For most of us, the days of receiving a report card are behind us, but that doesn’t mean that—as corporate citizenship professionals—our work is no longer evaluated and judged.

#CleanEnergyU Live Dialogue at Sustainable Brands 2015 Conference

How can millennials' core values and aspirations best shape businesses' sustainable brands?
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Join us live Tuesday, June 2 at 3:45 ET/12:45 PT for an engaging conversation via #CleanEnergyU and #SB15sd.

Smartphone Use While Driving Grows Beyond Texting to Social Media, Web Surfing, Selfies, Video Chatting

Press Release

DALLAS, May 19, 2015 /3BL Media/ - When you see the driver next to you looking at their phone, it’s no longer safe to assume they’re texting. New research1 from AT&T* shows nearly 4-in-10 smartphone users tap into social media while driving. Almost 3-in-10 surf the net. And surprisingly, 1-in-10 video chat.

Ice Cube and the Goodyear Blimp: March 18 Event Shares Brand Best Practices for Evaluating Risk Versus Reward When Causes Come Calling

3BL Media Presents 2015 Sustainability Communications Webinar Series
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Join us for the inaugural webinar of 3BL Media's Sustainability Communications Webinar Series:

“Opportunistic CSR: Goodyear’s Accidental Adventure With Ice Cube,”

Date: Wednesday, March 18

Time: 2:00 pm ET

Attend: Click here to register

2015 International Corporate Citizenship Conference Early Registration Rates End Today

A friendly reminder: Registration rates for the 2015 International Corporate Citizenship Conference will go up after tomorrow—register by midnight on February 27 and receive a $200 discount

The 2015 International Corporate Citizenship Conference kicks off on April 19th, 2015 in Austin, TX. If you plan to attend ONE industry event in 2015, you won’t want to miss this one. Registration provides you access to industry leaders like Michael Dell, 26 thought provoking breakout sessions, and plenty of networking opportunities with over 650 corporate citizenship practitioners. Take this opportunity to help shape your business goals for the future.

Webinar: Harness the Power of Social Media


What is social media today? How does social media connect to your corporate citizenship goals?

Come join this month's webinar on March 4th and learn:

CSR and Social Media: How to Amplify your Communication efforts


What is the key to successfully promoting your CSR efforts on social media? Where is the magic button to gain thousands of likes, RT's, followers, increased brand favorability, and greater stakeholder engagement on social media channels?


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