Corporate Giving & Engagement: Executive Leadership Support

Part 1 of a 4-part strategic CSR series
May 2, 2016 7:30 AM ET
Multimedia with summary

One of the hallmarks of a strategic corporate giving and engagement program is genuine Executive Leadership Support. Data shows that the more executive support a CSR program has, the better it fares in the long run. According to America’s Charities Snapshot 2015, 83% of corporate executives believe the most important factors for a successful corporate responsibility program are obtaining support from company leadership and “ensuring engagement is embedded in an authentic culture.” Click here to learn more about why Executive Leadership Support is esssential for a strategic CSR program.