More Than a Quack: The Story Behind Aflac’s Big Heart
Aflac’s Catherine Hernandez-Blades shares how the “four Es” guide Aflac in evolving its CSR commitments – including creating a very special duck for children with cancer
You probably know the Aflac Duck, but do you know the company behind it? Catherine Hernandez-Blades, Aflac’s SVP, Chief ESG and Communications Officer, joined Purpose 360 to share how Aflac deftly manages reputation in a volatile world and bestowed a new social purpose on its beloved mascot.
As a cancer insurance pioneer, Aflac has a now 24-year, $131M commitment to childhood cancer.