Power Value: Inclusion and Diversity

Jan 27, 2020 11:45 AM ET

Originally published by NRG

Here at NRG, we bring the power of energy to people and organizations. Our energy serves many customers including those who wear an NRG badge every day. As the NRG power values are our driving force, our employees aim to empower these values every day.

Each month, we recognize an employee from our team who regularly demonstrates our power values. See how our employees are consistently demonstrating Safety and Well-Being, Customer-Focus, Collaboration, Accountability, and Inclusion and Diversity throughout their roles here at NRG.

Read our 2019 Employee Spotlights here.

Power Value: Inclusion and Diversity

As the Senior Manager for Reliant Market & Segment Strategy, Rolando S. helps our Reliant brand create meaningful connections with the 8+ million Hispanic individuals throughout ERCOT. He leverages research and performance metrics to identify opportunities and insights, and then collaborates with NRG teams to strategically reach Hispanic customers. Rolando believes that resonating with this market is about more than just developing content in Spanish; to win a customer, you must first understand them. One of Rolando’s favorite aspects of his role is working with the many talented teams within NRG. He says that connecting with people who have diverse backgrounds — whether it’s ethnicity, gender, culture, experience, or something else — is not just limited to our customers. He has found that diversity within an organization adds a richness of perspective, understanding, and creativity.