Sadne Samaranayake's Profile

Sadne Samaranayake

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General Information

About Sadne:

Sadna Samaranayake wants to apply private sector efficiencies and market principles to
affect sustainable progress in the developing
world. She plans to use her combined
experience as an entrepreneur, and as a
founder of a grassroots non-profit initiative
to create social enterprises that benefit
livelihood prospects for women in particular, and educational
prospects for children.
In 2001 Sadna co-founded a web design and development business,
InSiteLogic (www.insitelogic.com), which provides websites and
custom web based solutions to a broad range of clients, including
over 30 professional member based associations across the United
States. As a Partner and Director she handles client services and
development, liaising between clients, designers and developers,
long term strategic planning, managing employees and contractors,
marketing and product refinement.
Originally from Sri Lanka, Sadna co-founded the Sri Lanka
Foundation in the aftermath of the 2005 Asian Tsunami. Sri Lanka
Foundation implements projects to improve educational prospects
and the general quality of life of tsunami-affected and orphaned
children in Sri Lanka. Established as part of InSite Logic’s corporate
social responsibility initiative, Sri Lanka Foundation’s operating
expenses are funded by InSiteLogic, allowing 100% of donations to
reach recipient communities.
As Director of her Foundation, Sadna has led fundraising, community
awareness and organizational initiatives in the US, while working on
needs assessments, program management and strategic partnership
building with local NGOs in Sri Lanka. To date, the Foundation
has set up libraries within existing children_s community centers,
established long-term trust accounts for orphaned children and
distributed educational resources, school supplies, and books to
children at the periphery of the rehabilitation process.

Sadna continues to explore options for harnessing the “for profit”
energy of the private sector in the United States and abroad to create
sustainable change in micro economies in the developing world.
She is interested in micro enterprise development, micro lending
models and corporate social responsibility initiatives as tools for
creating profit and positive long-term societal and economic gains
in developing communities.
Sadna received a Bachelors of Arts Degree from Lewis & Clark
College in Portland, Oregon, where she earned a double major in
International Affairs and in Communication, and a Minor in
Political Economy.

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