Tetra Pak Expects to Deliver More Than 100 Million Fully Renewable Packages in 2016
LAUSANNE, Switzerland, February 2, 2016 /3BL Media/ – Tetra Pak announced today that the company expects to deliver more than 100 million packs of Tetra Rex® Bio-based to customers during 2016, reflecting strong demand for the package since its launch in January 2015. The world’s first package made entirely from plant based materials has gained popularity among consumers across Finland, Sweden and Norway, with brands such as Valio, Arla Foods, Vermlands Mejeri, and TINE.
Bjørn Malm, Head of Corporate Responsibility at TINE, Tetra Pak’s latest customer to use the package said, “We believe growing our business sustainably is not just good for the environment, it also improves our competitiveness and provides product differentiation. Thanks to Tetra Rex Bio-based we have been able to take a significant step towards our own environmental goals and have committed to making all our milk cartons renewable from next year”.
The package’s outstanding environmental profile was recognised in the form of seven awards last year, including first place in the Sustainable Innovation category at the Ethical Corporation Responsible Business Awards.
“The success of Tetra Rex Bio-based in its first year is extremely encouraging,” said Charles Brand, Executive Vice President Product Management & Commercial Operations at Tetra Pak. “We are proud to be the first company to deliver a package made entirely from plant-based materials. Every package is traceable to its origin, helping customers to enhance their brand and communicate with consumers. This is a significant milestone in Tetra Pak’s long term ambition to provide 100 per cent renewable packaging across our product portfolio.”
ABOUT TETRA PAK
Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 80 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, “PROTECTS WHAT’S GOOD™," reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at www.tetrapak.com.