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ABOUT 3BL Media, LLC
3BL Media provides a cloud-based, multi-channel news and content distribution platform for innovative companies.
Journalists, investors, customers and other stakeholders now have more choices than ever as to where and how they get their news and information. From email to news terminals to social media platforms and web portals, many options are available. And different people respond differently to various message formats: blogs vs. press releases vs. videos vs. articles.
3BL Media clients know that distributing multiple message formats, through multiple channels, produces results.
The Distribution Revolution(tm) means that organizations can distribute their press releases, blogs, videos and other media assets through social media, new media and traditional media channels, creating the greatest opportunity for the target audience to encounter and interact with your content.
CITGO Gives Away 500,000 CFL Bulbs; Subaru Supports Shoe Recycling; Target Rock Advisors Urge Triple Bottom Line for Energy Utilities - CSR Minute for July 20, 2012
CITGO is midway through its third annual Efficient Lighting Program, aimed at helping low income households save energy—and money— during the summer when electricity bills rise. The initiative is providing 500,000 energy efficient CFL bulbs to 50,000 qualifying households in 17 U.S. cities.
Subaru is supporting a recycling program at the WXPN Exponential Music Festival in Camden, New Jersey, which it sponsors. Bins for festival attendees to discard their used shoes will be placed at the Subaru display. The initiative has been developed in partnership with ShoeBox Recycling, with all proceeds benefiting Greensgrow Farms programs. The festival opens today and runs through the weekend.
Target Rock Advisors says regulators should adopt a more comprehensive view of sustainability in the U.S. energy utility sector. In a new report, “Sustainable Utility Regulation and Socio-Economic Success,” the consulting firm argues that the industry should be establishing triple bottom line standards for the $2 trillion dollars that will be invested in the electric power network in the next several decades.
For more information on these and other stories, go to thecsrminute.com