CREDIT-CRUNCHED SOCIAL ENTERPRISES GET A FREE MARKETING BOOST

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A social network for social entrepreneurs is to hold a free online Marketing and PR session this week in a bid to help cash-strapped social enterprises and charities hit by the credit crunch.

In an industry first, a social network intended to bring social entrepreneurs and charities together will offer their users the chance to participate in a free, live Q and A session with a Public Relations agency via online technology.

In recent research by UnltdWorld, 40% of social entrepreneurs have been hit by the worsening economic situation, with 68% who have recently applied for a business loan or credit card being turned down. This has left many companies whose intention it is to help society without the budget to market their business.

The event is on Thursday 17th July between 2pm and 4pm on UnLtdWorld.com, and 10 Yetis Public Relations Agency, intend to use the opportunity to advise the users of social network UnLtdWorld about media strategies and how they can address the media professionally; with a view to enhancing their business profile in an affordable and effective manner.

UnLtdWorld’s users include media-friendly charities such as Oxfam, Bullying UK and Quotes4Charity, as well as smaller companies and individuals starting out in fields of social entrepreneurship. The social networking platform has gained considerable national media coverage, and was recently a finalist in the New Statesman New Media Awards.

Alberto Nardelli, Chief Strategist of UnLtdWorld said,

“In the current economic climate, social entrepreneurs are finding it difficult to spread word of their businesses due to lack of money, but with this free Question and Answer session, our hope is that for two hours, these companies and individuals can receive professional advice that will help them change the way they market themselves.”

Andy Barr, Managing Director of 10 Yetis Public Relations Agency said,

“Through utilising UnLtdWorld’s unique interface and member base, we hope to provide free advice and help struggling social enterprises learn more about marketing themselves, and gaining free media coverage. We feel privileged and are excited to be involved with such an innovative and socially relevant event.”

Social entrepreneurs interested in participating in the free Q and A session are able to register at www.UnLtdWorld.com and can synchronise their account with OpenID and other popular authentication credentials, including Yahoo!, Google, Microsoft Live and Facebook, thanks to the integration of Clickpass, a cross-platform authentication provider and issuer.