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The Carroll School of Management Center for Corporate Citizenship at Boston College is a membership-based knowledge center.Founded in 1985, the Center has a history of leadership in corporate citizenship research and education.We engage 400 member companies and over 10,000 individuals annually to share knowledge and expertise about the practice of corporate citizenship through the Centers executive education programs, online community, regional programs, and our annual conference.For more information visit The Centers website at BCcorporatecitizenship.org.
Dell’s Michele Glaze to Share Social Media Best Practices in Communication Course
(3BL Media) September 21, 2012 - Social media today offer an exciting variety of communication channels for telling the story of your community involvement efforts internally and externally in an interactive way. Like any new tools, they present challenges and opportunities and require an understanding of their proper use if you want to maximize the potential.
In the Center for Corporate Citizenship course Communications for Community Involvement Managers, Dell’s Michele Glaze, Regional Giving Manager, North America, will share her knowledge and experience using social media to effectively communicate internally and externally about a company’s work in the community. Participants will also have an opportunity to participate in a hands-on, real-time Twitter chat and experience firsthand the what, how and why of social media/Twitter chat, along with the do’s and don’ts.
This program is designed for professionals with direct community involvement responsibilities, including those from public relations, marketing, communications or other functions with responsibility for corporate citizenship communications.
Communications for Community Involvement
October 17-19, 2012; Seattle, WA