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ABOUT 3BL Media, LLC
3BL Media provides a cloud-based, multi-channel news and content distribution platform for innovative companies.
Journalists, investors, customers and other stakeholders now have more choices than ever as to where and how they get their news and information. From email to news terminals to social media platforms and web portals, many options are available. And different people respond differently to various message formats: blogs vs. press releases vs. videos vs. articles.
3BL Media clients know that distributing multiple message formats, through multiple channels, produces results.
The Distribution Revolution(tm) means that organizations can distribute their press releases, blogs, videos and other media assets through social media, new media and traditional media channels, creating the greatest opportunity for the target audience to encounter and interact with your content.
Enbridge Wins Sustainable Business Awards: CVS Caremark Remakes Pharmacy Service; Blommer Chocolate Invests in Sustainable Cocoa - CSR Minute for May 17, 2012
Enbridge has reported results of its community engagement and environmental stewardship efforts. More than 11,000 cyclists raised $44 million dollars in Enbridge’s Ride to Conquer Cancer in 2011. Earlier this year, Enbridge was named one of the Global 100 Most Sustainable Corporations and ranked Number Two in Canada, and for the third consecutive year, has been named one of Canada’s Greenest Employers for 2012.
CVS Caremark has released its 2011 CSR Report. The report presents the company’s strategy for reinventing pharmacy service for better health. It also outlines the company’s focus on diversity, both within its own workforce and in active engagement with the communities it serves. In addition, CVS describes progress in reducing its carbon intensity by 15 percent by 2018, and, for the first time, includes an accounting of the company’s political contributions and activities.
Blommer Chocolate will invest $45 million dollars to support cocoa sustainability efforts through 2020. The new initiative, “Sustainable Origins,” will double the base of 50,000 cocoa farmers that participate in the company’s programs to produce sustainable and traceable cocoa.
For more information on these and other stories, go to thecsrminute.com