Press Release - 3BL Media, LLC
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ABOUT 3BL Media, LLC
3BL Media provides a cloud-based, multi-channel news and content distribution platform for innovative companies.
Journalists, investors, customers and other stakeholders now have more choices than ever as to where and how they get their news and information. From email to news terminals to social media platforms and web portals, many options are available. And different people respond differently to various message formats: blogs vs. press releases vs. videos vs. articles.
3BL Media clients know that distributing multiple message formats, through multiple channels, produces results.
The Distribution Revolution(tm) means that organizations can distribute their press releases, blogs, videos and other media assets through social media, new media and traditional media channels, creating the greatest opportunity for the target audience to encounter and interact with your content.
MLB Talks Sustainability at the White House; Dell Reduces Packaging; Kmart Marks 30 Years with March of Dimes - CSR Minute for July 23, 2012
Representatives from Major League Baseball joined in a “Sports and Sustainability” discussion at the White House. The event focused on the economic and environmental benefits of greening the sports industry. MLB began an alliance with the Natural Resources Defense Council in 2006 to identify and promote better environmental practices.
Dell has reported major progress toward its environmental goals in its packaging practices. In 2012, the company had achieved a reduction in the size of packaging by more than 12 percent, an increase in the amount of recycled and renewable content in packaging by 40 percent, and made it possible for 75 percent of packaging to be recyclable at curbside. These improvements have eliminated more than 20 million pounds of packaging material since 2008.
Kmart has been recognized by the March of Dimes as its longest-tenured corporate supporter, having made contributions over 30 years that total $106 million. The charity has established a $1 million grant in the company’s name to support research into premature birth.
For more information on these and other stories, go to thecsrminute.com
Video source: MLB Talks Sustainability at the White House; Dell Reduces Packaging; Kmart Marks 30 Years with March of Dimes
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