Press Release - Brighter Planet

Learn about our Company

Fresh green solutions.

Brighter Planet makes it easier for anyone to get involved in the fight against climate change. Simply put, we help people manage their environmental footprint.

Our free social web application (brighterplanet.com) serves everyone, no matter their "greenness" or scientific interest. People measure their climate impact, discover tailored conservation tips to save energy and money, create emission-reducing strategies, and share their ideas and experiences. Visitors answer questions powered by a sophisticated emissions model and watch their carbon footprint-as individual as a fingerprint-emerge. Each footprint, unlike a fingerprint, changes over time as people learn to live more carbon free.

We believe in the power of community. Our web-based campaigns, such as the 350 Challenge, Climate Matters video contest, and #earthtweet tweet-a-thon, are fun ways for people to share and engage. We partner with a diverse range of organizations-large and small, for profit and non-profit-all united to support solutions to the climate crisis.

We offer products that people use in their daily lives, allowing them to become CO2 fighters. Our no-fee Brighter Planet Visa credit and debit cards earn innovative rewards that help build renewable energy projects. O ffsets by Brighte r Planet counteract unavoidable emissions from things like home energy or traveling to work or play.

Our members invest in the most reputable climate solutions. We search for wind turbines, cow power installations, and other clean energy projects that demonstrate community and social value while reducing greenhouse gases being pumped into the atmosphere. We pit project candidates against our stringent carbon offset policy and accept only those unanimously approved by the luminaries on our Project Selection Committee.

Our roots trace back to a Middlebury College environmental economics class project. Class ended, but Professor Jon Isham and students Andy Rossmeissl and Jake Whitcomb continued shaping the concept. Summer of 2006, Brighter Planet was founded. Fall of 2006, veteran executive Patti Prairie joined the cause as CEO. Since launching in November 2007, more than 100,000 people in all 50 states have used our products and services.

At Brighter Planet, we're proud to be pioneers of a new environmentalism: one that is accessible to everyone, fits easily with one's lifestyle, and is fun to share. We invite you to sign up and join our growing community!

For more information, please visit us at brighterplanet.com.

Survey Seeks Answers to How Employers and Employees Interact on Sustainability

Nov 12, 2009 12:45 PM CST

(Justmeans.com / CSR News) -

Brighter Planet has released a survey aimed at gathering reliable data about how employers and employees are interacting around the issue of sustainability.

Organizations with sustainability interests are beginning to look beyond the spheres of facilities and supply chain management, instituting programs that engage their employees on environmental behavior. Most Americans spend 1/3 or more of their lives in the workplace or working from home, and employees are the front-line of any organization. Programs that encourage employees to make sustainable choices can have significant impacts on an organization's direct environmental impact from building energy and business travel to procurement and waste generation. Programs can also encourage indirect reductions in the impact of employees' commuting, consumption, and energy use habits.

Employee engagement programs can also play a key strategic role beyond the sphere of emissions, offsets, and other environmental goals by helping to build brand image, retain and attract employees, and realize significant cost savings. Walmart, for example, has met success on various fronts with their high-profile Personal Sustainability Project.

The world of employee engagement programs is still nascent, and relatively little is known about the extent or nature of these strategies, or about how effective or well-received they are. This short online survey is designed to help answer those questions.

Click here to add your voice and be entered into a drawing to win $200 cash.

About Brighter Planet

Brighter Planet (www.brighterplanet.com) helps people manage their environmental footprint. The clean-energy start-up is pioneering a new environmentalism — one that is accessible to everyone, fits one's lifestyle, and is fun to share. Its engaging campaigns tap the power of social media to help people learn about emissions, conserve what they can, and offset the rest. Its carbon offset products, the Brighter Planet Visa credit and debit cards and Offsets by Brighter Planet, invest in only the most reputable American renewable energy projects. To date, more than 100,000 people have used the company’s climate change solutions.

SOURCE Brighter Planet