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    Why Seventh Generation is Working with WalMart, an Interview with Jeffrey Hollender

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    In an interview with Natural Foods Merchandiser, the primary natural products industry trade publication, Jeffrey explains how the naturals industry has influenced Walmart, how his company decided to deal with the giant and what he hopes will come out of the partnership.

    read the full interview



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    Damian Mason | Posted: 21 September 2009

    It sounds like the Marketplace model pairs well with Seventh Generation's eco- and socially-conscious product line. Now, if Walmart would just start paying their foreign suppliers and manufacturers a decent living wage and provide safe and sanitary housing for the employees who work for the manufacturers Walmart owns, that would be a major step in the right direction. Also, it would be nice if they paid the farmers who supply their produce fair prices and sourced from local/organic farmers whenever possible. It's nice to see that Walmart is working toward sustainability but they still have a long, long way to go to be a carbon-neutral company. If they were to set a goal of being carbon-neutral within 10-15 years, I would be happy to shop at Walmart.



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