According to the ASPCA®, approximately 6.5 million companion animals enter shelters each year. As part of our Subaru Loves Pets initiative, this October, Subaru and our retailers are partnering with local animal organizations to help our furry friends and improve their chances at finding a safe and loving home.
Automaker Brings Awareness to the Hardest-to-Adopt Shelter Dogs Through New Creative Campaign and Nationwide Impact Effort
CAMDEN, N.J., October 1, 2019 /3BL Media/ – Subaru of America, Inc. today announced the return of its Subaru Loves Pets initiative, dedicating the month of October to supporting the well-being and protection of animals across the country.
Since launching their “Share the Love” initiative, Subaru and participating retailers have donated more than $118 million dollars to charity. In line with their love of animals, Subaru counts the ASPCA among one of the beneficiaries of Share the Love, contributing to the rescue, adoption and transport of 50,000 animals. Their latest commercial highlights this special relationship, showing a little girl falling for a scruffy pup at an adoption event.
Automaker Partners with ASPCA to Help Pets Find Loving Homes
CAMDEN, N.J., April 18, 2019 /3BL Media/ — Subaru of America, Inc. today announced it will be hosting a pet adoption event during the 2019 New York International Auto Show in partnership with the ASPCA® (American Society for the Prevention of Cruelty to Animals®), based in New York City. The ASPCA is the longest-standing animal welfare organization in North America and serves as the nation’s leading voice for animals in crisis. Taking place at the Subaru exhibit on Level One inside the Jacob K.
For the eleventh consecutive year, the ASPCA was one of four national charities to participate in the Subaru Share the Love® Event, which began on November 15, 2018, and ended on January 2, 2019.
Subaru set no limit on the total donation to all charities for the third year in a row, resulting in a total donation of nearly $27.5 million from Subaru and its retailers! This year, the ASPCA received an incredible donation—over $2.9 million—thanks to ASPCA supporters and Subaru owners across the country.
April 3rd marked the end of the 2018 Subaru Share the Love event, raising a total of $27.5 million for national and local charities. Over the last 11 years, through the Share the Love Event, Subaru of America and its retailers have donated more than $145.7 million to national charities and over 1,170 hometown charities.
Automaker Donates a Total of $10 Million to Four National Charity Partners Through the 2018 Event
CAMDEN, N.J., April 5, 2019 /3BL Media/ - On Wednesday, April 3rd, Subaru of America Inc. celebrated the completion of the 2018 Subaru Share the Love Event with a ceremony for its four national charity partners at the automaker’s new Camden, NJ headquarters. The event was hosted by President and CEO, Thomas J. Doll.
Subaru donates more than $145.7 million to over 1,170 national and local charity partners throughout entirety of campaign
Camden, N.J., March 14, 2019 /3BL Media/ — Subaru of America, Inc. today announced its donation of nearly $24 million to national and local charities as part of the 2018 Subaru Share the Love Event, bringing the total donated throughout the life of the program to $145.7 million.
Exciting news for animal lovers nationwide! For the eleventh year in a row, the ASPCA has been selected as a national charity partner to participate in the Subaru Share the Love® Event, which kicks off Thursday, November 15, and runs through January 2, 2019.
Watch the “New Friends" Campaign to learn how rescuing a pet can build a family
Multimedia with summary
When we rescue pets, we build families. This happy commercial tells the story of a girl learning the power of volunteering and helping an animal find a home. We witness a young volunteer give a lonely pet attention. As she does, a younger girl joins out of curiosity. We see the pride of the volunteer’s mother seeing her daughter create a connection between a pet and family. Over the past 10 years, through the Subaru Share the Love Event, Subaru and its retailers have helped rescue over 50,000 animals with the ASPCA.