Bacardi

Beverage Industry Launch's Unique Watershed Restoration Collaboration

Six global beverage companies invest in socio-environmental project near Guadalajara, Mexico
Press Release

September 25, 2020 /3BL Media/ - Beverage Industry Environmental Roundtable (BIER) members have launched an innovative, first of its kind, watershed collaboration addressing shared water challenges in the Municipality of Tlajomulco de Zuniga, Jalisco Mexico. The project involves restoring 21.5 hectares of land important to improving the region’s water quality and quantity.

Angel's Envy® Celebrates 7th Annual “Toast the Trees” Initiative With Launch of “Lost Oak Experiments” Campaign

Summary: 

ANGEL’S ENVY hosts “Toast the Trees” each September, in celebration of National Bourbon Heritage Month, to help sustain a healthy white oak population and, in turn, preserve the future of bourbon

As part of the 2020 program, fans can help ANGEL’S ENVY plant white oak trees by using #ToastTheTrees on social media, testing their knowledge on the Toast the Trees website or sharing ANGEL’S ENVY’s new “Lost Oak Experiments” campaign video, released today

ANGEL’S ENVY increased its planting goal for “Toast the Trees” 2020 to 40,000 new white oak trees

Press Release

ANGEL’S ENVY hosts “Toast the Trees” each September, in celebration of National Bourbon Heritage Month, to help sustain a healthy white oak population and, in turn, preserve the future of bourbon

As part of the 2020 program, fans can help ANGEL’S ENVY plant white oak trees by using #ToastTheTrees on social media, testing their knowledge on the Toast the Trees website or sharing ANGEL’S ENVY’s new “Lost Oak Experiments” campaign video, released today

ANGEL’S ENVY increased its planting goal for “Toast the Trees” 2020 to 40,000 new white oak trees

ABERFELDY® Single Malt Scotch Whisky And Bee Informed Partnership (BIP) Launch 'Gardening Giveback Project' To Encourage Urban Beekeeping In Honor Of National Honey Month

Consumers can join the celebration with virtual tasting and limited-edition, farmer's market-style cocktail crate available on ReserveBar.com
Article

ABERFELDY Single Malt Scotch Whisky, the whisky known around the world as the 'Golden Dram,'  launched its 'Gardening Giveback Project' in collaboration with Bee Informed Partnership (BIP), a national, non-profit organization dedicated to working with beekeepers across the country to improve honeybee colony health and increase colony survivorship.

Culture of Care and Camaraderie Makes Bacardi USA, Inc. Great Place to Work-Certified™ for Third Year in a Row

Press Release

CORAL GABLES, Fla.,  August 17, 2020 /3BL Media/ – Family-owned Bacardi paves the way for new talent, innovative thinking, and a family culture that has earned the world’s largest privately-held spirits company the well-deserved accolade of Great Place to Work-Certified™ in the United States for the third year in a row. For seven generations, the company has celebrated individuality, encouraged a fearless attitude and entrepreneurial thinking, and, has always mixed the days up with fun.  

Bacardi Gives Reopened Bars in Europe a Post-Lockdown Boost

Summary: 
  • While respecting each country’s local government health and safety guidelines, Bacardi will buy its 2,500 employees and their friends and family a cocktail this summer, as it takes them ‘Back to the Bar’ across Europe to show support for the bar community and help drive footfall  
  • In the same month, Bacardi launches new online portal for Western European bar owners – ‘Bring the Bar Home’ - to help bars tap into €200m cocktails-to- go market opportunity this year[i]
  • The latest from the family-owned company’s #RaiseYourSpirits initiative to support on-trade through the COVID crisis, in addition to initial €3.6M ($4M)

[i] Bacardi estimate based on Statista data

Press Release
  • While respecting each country’s local government health and safety guidelines, Bacardi will buy its 2,500 employees and their friends and family a cocktail this summer, as it takes them ‘Back to the Bar’ across Europe to show support for the bar community and help drive footfall  
  • In the same month, Bacardi launches new online portal for Western European bar owners – ‘Bring the Bar Home’ - to help bars tap into €200m cocktails-to- go market opportunity this year[i]
  • The latest from the family-owned company’s #RaiseYourSpirits initiative to support on-trade through the COVID crisis, in addition to initial €3.6M ($4M)

[i] Bacardi estimate based on Statista data

Soho House Announces the Inaugural Soho House Art Prize With Bombay Sapphire

Summary: 

Judges including Maria Balshaw CBE, Director of Tate, Hebru Brantley, contemporary American artist and Kate Bryan, Head of Collections for Soho House will select the winner, who will be commissioned to create an exhibition and site-specific installation at Miami Beach House during Art Basel Miami Beach

Press Release

Judges including Maria Balshaw CBE, Director of Tate, Hebru Brantley, contemporary American artist and Kate Bryan, Head of Collections for Soho House will select the winner, who will be commissioned to create an exhibition and site-specific installation at Miami Beach House during Art Basel Miami Beach

Bombay Sapphire® Gin Collaborates With Hebru Brantley to Launch First-Ever Artist Designed Bottle

Press Release

HAMILTON, Bermuda, July 1, 2020 /3BL Media/ – Bombay Sapphire, the world’s number one premium gin by volume and value, announces its collaboration with contemporary Chicago artist Hebru Brantley to launch its first-ever artist-designed bottle in North America. As an extension of Stir Creativity, the global platform from Bombay Sapphire, the new Hebru Brantley Limited Edition bottle embodies the brand’s mission to inspire and awaken creative potential within everyone.

New Bacardi Limited Website Gives Inside Look at Unique Culture

Site showcases family culture and legacy of 158-year business and its iconic brands
Article

Bacardi Limited, the world’s largest privately held spirits company, unveils a new company website inspired by the people and unique culture of the family owned business. The revamped site reflects the warm and vibrant life at Bacardi with a design inspired by the company’s purpose of ‘celebrating moments that matter’.

Free Bacardi Industry Webinar Champions Women & Provocative Topics

Event moves online to share stories and encourage conversations about equality, diversity, and recovery of the hospitality industry
Press Release

CORAL GABLES, Fla., June 17, 2020 /3BL Media/ – The Spirit Forward Womxn’s Empowerment Series powered by Bacardi Women in Leadership is back for its third consecutive year of conversation, education, and inspiration – this time online and for free. The series takes place online on Tuesday, June 23, from 1- 5 p.m. ET.

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