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A Half Million Likes on Facebook: Cisco Networking Academy Uses Social Media to Engage and Educate

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By Hilal Chouman, social media strategist for Cisco Networking Academy

Since late 2009, Cisco Networking Academy (NetAcad), one of Cisco’s Corporate Social Responsibility (CSR) programs has been present on various social media networks. The earliest presence was seen on the rising social network of that time: Facebook.

Tully's Coffee® Kicks Off Third Year of Gathering Grounds™ Philanthropic Program

Press Release

WATERBURY, Vt., April 23, 2013 /3BL Media/ – Green Mountain Coffee Roasters, Inc. (GMCR) (NASDAQ: GMCR) announced the third year of Tully’s Coffee® Gathering Grounds™ – an initiative committed to bringing people together through community gathering spaces.  This year’s program will include community revitalization projects in the San Diego area and Waterbury, Vt., and a national Facebook art contest running now through May 3, 2013. 

SEC Ruling Changes the Distribution Game: Social Media Now Acceptable for Material Disclosure - CSR Minute for April 9, 2013

Press Release

The SEC has ruled that postings on social media such as Facebook and Twitter are as officially valid as newswires and company websites for releasing material information. That judgment was the result of an investigation into Netflix after a Facebook post by CEO Reed Hastings was followed by a rise in the company’s stock price. The SEC has cleared Netflix of any violation of Regulation Fair Disclosure, Reg FD, which requires that non-public, material information be distributed broadly, and not selectively disclosed.

100's of Companies Stand Against DOMA, Support Gay-Marriage

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The Supreme Court will be taking up the gay-marriage issue for the first time at the end of March. Apple Inc., Morgan Stanley, and many other companies are same-sex marriage advocates. These companies are standing against the Defense of Marriage Act (DOMA). This law states that legally married gay couples can’t claim the federal tax breaks and other benefits available to opposite-sex spouses.

SAP and the WWF share a common bond

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SAP continues its work with the World Wildlife Fund (WWF) on an environmental campaign that raises awareness and helps preserve a big parcel of land in the Caucasus. WWF rates this area as one of the world’s most treasured biodiversity hotspots in need of protection. For this campaign, SAP secured 56,000 square meters of land, divvied up into 1 square meter pieces, to give away to anyone who wishes to help preserve land and wildlife. In fact, you can choose what you want to preserve. It could be bears, plant life, leopards, antelope, even scrubbing CO2.

THE SMI-Wizness Social Media Sustainability Index 2012

Press Release

Feb. 21, 2013 /3BL Media/ - If 2011 was the year of the big campaign and a sense that sustainability could be treated in the same way and with a similar budget to brand marketing, 2012 was a coming of age - a growing up if you will- of sustainability communications. 

GE Foundation Developing Futures in Education Launches Facebook Page

Article

The GE Foundation Developing Futures in Education program, which supports high-impact initiatives that improve access to -- and the equity and quality of -- public education, launched a Facebook page in November.

Click here to visit the GE Foundation Developing Futures in Education Facebook Page

‘Tis the Season to Share, but with a Cell Phone, Share Wisely

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by Lynette Owens

It’s so easy to share photos using mobile social networking apps like Facebook, Twitter, Instagram, and Tumblr. The fact that we can capture something we’ve seen and need to share immediately with our friends and family is an amazing ability. One tap and you have a picture. One more and you have a massive audience for it.

GlobalGiving E-Gift Cards: The Gift That Keeps On Giving

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Naveen Kumar was first inspired to volunteer in his college years during the 2001 Gujarat earthquake in India. Two years later, his volunteer spirit was reignited while, as an employee of HP, he was taking information and communications technology (ICT) into rural communities in India. When a woman confronted him with the question, “How can computers give me food?” he determined to help her and her family to solve their problem of accessing the food ration cards for which they qualified; he did this online.

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