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P&G Takes Pledge to #FreeTheBid, Promote Gender Equality in Media, Advertising


Procter & Gamble (P&G), the world’s largest advertiser, advanced its commitment to gender equality through a series of new actions and partnerships announced at the 2018 Cannes Lions Festival of Creativi

VIDEO | One Year Later: What HP Learned from Our Diversity Challenge

by Antonio Lucio, Chief Marketing & Communications Officer, HP Inc.

A year ago, HP announced a quest with our agencies to transform the advertising industry. We challenged partners to significantly increase the number of women and U.S. minorities in top creative and strategic roles on our accounts.

How This Woman is Getting Top Companies to Hire More Female Directors


A few months ago, HP Chief Marketing & Communications Officer Antonio Lucio took a bold step to shake up the advertising and public relations industries by issuing a call to action for greater gender diversity. But, it’s not an effort any company can take on alone.

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