Inspiring others to show they care through acts of kindness speaks to the essence of the Hallmark brand. Hallmark’s Care Enough campaign highlighted the selfless acts of dozens of individuals to inspire others to perform acts of caring. 

There are three key ingredients you need for success when it comes to increasing employee participation in your company’s workplace giving program – awareness, simplicity, and fun. Many companies get one or two of these ingredients right, but often overlook the third – fun! So who better to look to for an example of ‘fun’ than Carnival Cruise Line – “The World’s Most Popular Cruise Line®.”