Peer-to-Peer Professional Forum survey shows revenue for top 30 programs dropped $44.2 million to $1.67 billion in 2013
Atlanta, Feb. 26, 2014 /3BL Media/ – Eight-figure revenue contractions by three major programs led the country’s top thirty peer-to-peer fundraising programs to an overall 2.6% decline in 2014, according to the industry’s annual fundraising roundup.
Seventeen of the top thirty programs reported increased or unchanged revenue, but that could not overcome contractions of $27.5 million by the American Cancer Society’s Relay for Life, $20 million by Susan G. Komen for the Cure’s Race for the Cure Series and $15.5 million for the Komen 3-Day walks.
Kmart Customers, Shop Your Way® Members Donated Like Never Before
HOFFMAN ESTATES, Ill., Feb. 7, 2014 /3BL Media/ – Kmart announced its Shop Your Way℠ members and customers donated a record $21.9 million to the 10th annual St. Jude Children’s Research Hospital® Thanks and Giving®fundraising campaign during the 2013 holiday season – the single largest corporate partner donation ever to the St. Jude campaign.
From soccer to champagne, KFC France staged a dynamic 2013 World Hunger Relief (WHR) effort that will send more than US$321,292 to school canteens in Cambodia on behalf of the United Nations World Food Programme (WFP).
During the first week of the campaign, all KFC France equity and franchise stores donated 15 euro centimes per transaction to the World Food Programme. "We are particularly proud that all our franchisees support the WFP and that they motivate their teams around this important cause," said Ivan Schofield, GM Western Europe, KFC.
Congratulations to Betty Ross, Vice President of Campaign Development of the National Multiple Sclerosis Society, the latest featured peer-to-peer fundraiser in our P2P Spotlight series.
Click here to read more about what drives Betty - learn more about Betty's long and illustrious career at NMSS and how she keeps the peer-to-peer fundraising fresh and relevant with new events such as the MuckFest MS, a fun and challenging 5K obstacle course.
70,000 Pop-Tarts® Donated to Local Food Pantries and Charities
Homer, Mich., Nov. 26, 2013 /3BL Media/ – PS Food Mart locations across south-central Michigan and Toledo, Ohio encouraged employees, customers and neighbors to support families in need through the recent Pop-Tarts® fundraising campaign. During the month of October, 31 locations donated 70,000 Pop-Tarts to local food pantries chosen by the store manager of each participating location.
LEMONT, Ill., Nov. 25, 2013 /3BL Media/ -- The CITGO Lemont Refinery donated $201,765.60 to the United Way of Will County, surpassing their fundraising goal by more than $9,000. The money was raised during the 2013 "Give Your Share to Show You Care" Workplace Campaign, by more than 570 CITGO employees, including support from the United Steel Workers Union (USW) and matching funds from CITGO Petroleum Corporation. The proceeds directly benefit the United Way of Will County, which supports more than 46 partner agencies and community programs across Will County, Illinois.
This guest blog comes from Andrew McLaughlin, communications consultant for Lilly Global Manufacturing and communications chairperson for Lilly's 2013 United Way campaign.
At Lilly, we recently completed our 2013 United Way fund-raising campaign. This fund-raiser is an annual opportunity for Lilly employees and retirees across the U.S. and Puerto Rico to support the communities in which we operate.