Hallmark Fosters Diversity in Entertainment Industry


Thanks to partnerships with organizations committed to advancing the careers of talented individuals with a wide range of backgrounds, capabilities and experiences, Hallmark’s collective Kansas City-based businesses saw a 20 percent increase in full-time diversity hires in salaried positions during the last year.

USPS Honors Hallmark with Supplier Innovation Award

In 2018, USPS recognized Hallmark for innovative sustainable supply chain performance
Multimedia with summary

The U.S. Postal Service (USPS) honored 10 companies for superior supply chain performance and delivering optimum solutions that reduce costs, enhance performance, maintain high levels of service, and provide innovative and sustainable solutions.

Among the select Honorees was Hallmark, which was bestowed the USPS’s Supplier Innovation Award, for “helping the USPS deliver on its strategic initiatives of delivering world-class customer experience and innovating to deliver value.”

Greater Cast Diversity Appearing in Hallmark Movies

This season, Hallmark presented a diverse cast for its popular holiday films

This year, Hallmark featured a largely African-American cast for its coveted Hallmark Hall of Fame premiere, “Christmas Everlasting.” The plot follows the premise that makes all Hallmark movies so successful—a beautiful woman returns home at the holidays and finds love when she least expects it. In this case, the woman is Tatyana Ali, best known for starring in The Fresh Prince of Bel-Air, and a strong supporting cast including singer, actress, and entrepreneur Patti La Belle and Dennis Haysbert (“24,” Allstate Insurance commercials).

Hallmark Donates Baby Clothes to Families in Need

Multimedia with summary

In the fast-moving retail business, trends and seasons change quickly. For the Hallmark Baby business, that means clearing out excess baby and toddler clothes in order to keep the product assortment fresh for consumers.

In 2017, for the first time, Hallmark Baby made a large donation of infant and toddler clothing to help families with young children through- out the Kansas City metro area. Re-purposing baby clothes in this manner served as a positive alternative to sending clothes to the landfill.

Hallmark Is Converting Gift Wrap Into Energy


In 2017, Hallmark Greetings celebrated the 100th anniversary of gift wrap by telling the story of how the Hall Brothers invented the product in 1917.

During the Christmas season, the Leavenworth team hosted national TV crews from NBC’s "Today Show," ABC’s "Made in America," and Hallmark Channel’s "Home & Family." That meant plenty of bright lights and cameras at the Leavenworth Production Center, where gift wrap is manufactured for North America and the United Kingdom.

Hallmark Shows Gratitude for Veterans


In 2016, Kelly Brock, a reservation coordinator for Hallmark’s attractions, and member of Hallmark’s Military Interest Group (MIG), reached out to her father-in-law’s USS Hornet organization with an idea.

The Hornet’s members — veterans who served in the Pacific War, World War II, and the Vietnam War were looking for a location to host their annual reunion the next year. Brock suggested they visit Kansas City and tour the Hallmark Visitors Center, where the staff would create a special military display in their honor.

Local Teen Brings Crayola Colorcycle Project to Smithtown

The 17-year-old recently implemented the initiative at several local schools to help make Smithtown just a little bit 'greener.'

By Priscila Korb

SMITHTOWN, NY - Smithtown has gotten just a little bit "greener" thanks to one local student.

Recently, 17-year-old Justin McArdle, a soon-to-be a senior at Smithtown High School East started a recycling project involving several schools in the district.

Forbes and Statista Names Hallmark Among its Best Employers for Women


The nation’s top employers for women know that cultivating a culture that’s beneficial to women is an ongoing process. Even Hallmark—where 83% of employees, 40% of senior managers and 75% of board members are women—must work at it every day. “This practice of diversity and inclusion doesn’t have an endpoint,” says Philip Polk, vice president of diversity and inclusion at the Kansas City, Missouri-headquartered business.

Hallmark Enables Arts Education in the UK


Hallmark Greetings’ United Kingdom (UK) business partnered with local colleges and universities to open the door for students toward a career in the arts, working with six different groups in the past year.

In 2017, Hallmark UK began a new partnership with One In A Million, a charity in Bradford that supports disadvantaged youth between the ages of 5 and 19 through sports, arts and enterprise-themed programs.


Subscribe to Hallmark