Hallmark

Hallmark Leader Profiles | A Conversation With Kim Newton About the Impact of Women's Leadership

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Kim Newton Vice President, Corporate Strategy and Business Development

2017 NOTABLE ACHIEVEMENTS: Selected to the Henry Crown Fellowship Program by The Aspen Institute Global Leadership Network • Received notice she would be included in Savoy’s Top 100 Most Influential Blacks in Corporate America in 2018.

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Kim Newton Vice President, Corporate Strategy and Business Development

2017 NOTABLE ACHIEVEMENTS: Selected to the Henry Crown Fellowship Program by The Aspen Institute Global Leadership Network • Received notice she would be included in Savoy’s Top 100 Most Influential Blacks in Corporate America in 2018.

Hallmark Provides Opportunities for Diverse Students to Build Their Skills for Future Careers in the Entertainment Industry

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“Having employees from diverse multicultural backgrounds makes our business stronger, our programming better and our workforce more innovative.” - Bill Abbott, CEO, Crown Media Family Networks

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“Having employees from diverse multicultural backgrounds makes our business stronger, our programming better and our workforce more innovative.” - Bill Abbott, CEO, Crown Media Family Networks

Hallmark's DaySpring Greeting Cards Business Achieves Zero-Waste to Landfill Status

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2017 marked the fifth straight year that DaySpring, a Hallmark Greetings business, has achieved “zero waste to landfill” status at their facility in Siloam Springs, Arkansas. They have found alternate ways to process waste generated by DaySpring operations, either by recycling or burning at a waste-to-energy facility.

DaySpring’s annual waste reduction efforts resulted in:

Hallmark Fosters Diversity in Entertainment Industry

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Thanks to partnerships with organizations committed to advancing the careers of talented individuals with a wide range of backgrounds, capabilities and experiences, Hallmark’s collective Kansas City-based businesses saw a 20 percent increase in full-time diversity hires in salaried positions during the last year.

USPS Honors Hallmark with Supplier Innovation Award

In 2018, USPS recognized Hallmark for innovative sustainable supply chain performance
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The U.S. Postal Service (USPS) honored 10 companies for superior supply chain performance and delivering optimum solutions that reduce costs, enhance performance, maintain high levels of service, and provide innovative and sustainable solutions.

Among the select Honorees was Hallmark, which was bestowed the USPS’s Supplier Innovation Award, for “helping the USPS deliver on its strategic initiatives of delivering world-class customer experience and innovating to deliver value.”

Greater Cast Diversity Appearing in Hallmark Movies

This season, Hallmark presented a diverse cast for its popular holiday films
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This year, Hallmark featured a largely African-American cast for its coveted Hallmark Hall of Fame premiere, “Christmas Everlasting.” The plot follows the premise that makes all Hallmark movies so successful—a beautiful woman returns home at the holidays and finds love when she least expects it. In this case, the woman is Tatyana Ali, best known for starring in The Fresh Prince of Bel-Air, and a strong supporting cast including singer, actress, and entrepreneur Patti La Belle and Dennis Haysbert (“24,” Allstate Insurance commercials).

Hallmark Donates Baby Clothes to Families in Need

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In the fast-moving retail business, trends and seasons change quickly. For the Hallmark Baby business, that means clearing out excess baby and toddler clothes in order to keep the product assortment fresh for consumers.

In 2017, for the first time, Hallmark Baby made a large donation of infant and toddler clothing to help families with young children through- out the Kansas City metro area. Re-purposing baby clothes in this manner served as a positive alternative to sending clothes to the landfill.

Hallmark Is Converting Gift Wrap Into Energy

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In 2017, Hallmark Greetings celebrated the 100th anniversary of gift wrap by telling the story of how the Hall Brothers invented the product in 1917.

During the Christmas season, the Leavenworth team hosted national TV crews from NBC’s "Today Show," ABC’s "Made in America," and Hallmark Channel’s "Home & Family." That meant plenty of bright lights and cameras at the Leavenworth Production Center, where gift wrap is manufactured for North America and the United Kingdom.

Hallmark Shows Gratitude for Veterans

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In 2016, Kelly Brock, a reservation coordinator for Hallmark’s attractions, and member of Hallmark’s Military Interest Group (MIG), reached out to her father-in-law’s USS Hornet organization with an idea.

The Hornet’s members — veterans who served in the Pacific War, World War II, and the Vietnam War were looking for a location to host their annual reunion the next year. Brock suggested they visit Kansas City and tour the Hallmark Visitors Center, where the staff would create a special military display in their honor.

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