Action Teams Continue to Spread Cheer this Holiday Season

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As the holiday season unfolds, hundreds of Action Team Captains around the country continue to touch lives around them through their selfless giving—and they’re having fun doing it!

Derek Jeter Surprises Children at Annual Turn 2 Holiday Express


Although his playing career may have ended, Derek Jeter has been spending a lot of his time in the New York area, most recently catching up with kids in need from the local community. On Monday, December 8, Derek surprised 485 children at his Turn 2 Foundation’s annual Holiday Express at AMC Lincoln Center Theatre. Holiday Express is an annual event that alternates locations between New York and Kalamazoo, Michigan.

Crowdfunding, Online Giving Changing Holiday Donations

More Americans are giving online throughout the year instead of just during the holidays, according to new Cone Communications research
Press Release

BOSTON, November 25, 2014 /3BL Media/ – With the holidays fast approaching, all eyes are on #GivingTuesday, the red kettle and other calls to help those in need. Yet, holiday giving is anything but traditional this year.  Digital has forever shifted the paradigm, changing not just how but when and where donations are made.

Coca-Cola and Artisan Gifts: Giving the Gift of Empowerment


The Coca-Cola Company recognizes that while women perform 66 percent of the world’s work, they only earn 10 percent of the world’s income. In 2010, the Company launched 5by20, its commitment to empowering five million female entrepreneurs in its value chain by 2020. Supporting women artisans is a key pillar of this initiative.

Bloomberg BNA Thanksgiving Holiday Survey


In its annual survey of U.S. employers, Bloomberg BNA found that 33 percent of responding organizations will require at least some employees to work on Thanksgiving.

Trees for Troops: Celebrating 10 years of Delivering Joy Around the World

By Paula Bosler, FedEx Communications

For many, there is no better visceral image of the holiday season than the delicious scent and sight of a fresh cut Christmas tree. The Christmas tree embodies the spirit of the season, a symbol of tradition and cheer enjoyed each year.

FedEx and the Christmas SPIRIT Foundation have kept this holiday tradition alive for some very special families and service members with our own tradition that dates back a decade: Trees for Troops.

Holiday Boozers Beware: Law Enforcement is Cracking Down on Drunken Drivers

Brown-Forman to offer more than 3,000 safe ride vouchers
FRANKFORT, Ky., Dec. 12, 2013 /3BL Media/ – This holiday season, Kentucky law enforcement will be cracking down on drunken drivers throughout the state during the aggressive Drive Sober or Get Pulled Over enforcement campaign. The Kentucky Office of Highway Safety (KOHS), in partnership with Louisville Metro Police Department, kicked off the campaign, which runs through Jan. 1, 2014, at a press conference today at Saints Pizza and Pub in Louisville.

Companies Capture Consumers’ Hearts and Wallets with Holiday Cause Marketing

Almost three-quarters of Americans expect companies to support causes during the holiday season and will choose a gift that supports a cause over one that does not
Press Release

BOSTON, December 11, 2013 /3BL Media/ – Black Friday, Small Business Saturday and Cyber Monday may be behind us, but with two weeks left in the holiday season, companies still need to find ways to attract the hearts and wallets of holiday shoppers. As holiday marketing reaches a crescendo, companies are turning to cause marketing to differentiate and prove their commitments to social and environmental issues. 

Holiday Tips: Green

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Being green during the holidays does not have to be hard. Here are some great tips to help you "Green" your holiday:

1)     Bring your own reusable bag instead of using the one provided by the store. They can be folded easily into purses and pockets until used.

2)     Shop for gifts at second hand stores, flea markets and consignment shops.

3)     When buying gifts that will be mailed out, try to pick items that are easy to ship and don’t require excess packaging.

Sears Raises and Distributes More Than Half a Million Dollars in Gift Card Donations Through its Sixth Annual Heroes at Home Wish Registry™ Campaign

In time for the holidays, more than 19,000 active-duty military families receive donations from generous Shop Your WaySM members and customers
Press Release

HOFFMAN ESTATES, Ill., Dec. 6, 2013 /3BL Media/ – Sears announced its sixth annual Heroes at Home Wish Registry campaign raised more than $550,000 in gift card donations through generous donations from Shop Your Way members and customers. The retailer distributed those funds yesterday to more than 19,000 active-duty military families with e-gift cards valued at $28.75 each. To date, the program has raised more than $18 million dollars, helping more than 120,000 military families as they celebrate the holiday season. 


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