by John Howell, Editorial Director & VP of Content, 3BL Media
The collision of principle and policy in current affairs has just ratcheted up several notches in intensity. The reason? The latest round of tariffs on Chinese goods imported into the U.S. that takes direct aim at profits at a number of the largest multinationals. After losing the lobbying battle to stave off this latest round, these companies are going public with their protests, hoping to encourage a rollback by taking a collective stand against a policy that hits their bottom line.
All members to gather in San Diego, CA at SB’13 for multi-stakeholder collaboration initiatives
SAN FRANCISCO, May 28, 2013 /3BL Media/ – Sustainable Brands® announces the addition of six new members to its Corporate Member Group. Disney, Del Monte, SAP, Mattel, L’Oréal and BASF join over two dozen companies already committed to leveraging their unique role in business and society by aligning multiple stakeholders along a path towards a sustainable future.
Mattel plans to cut its carbon emissions by 40 percent by 2015 and 50 percent by 2020, from a 2008 baseline, as part of the company’s first set of measurable sustainability goals. Mattel also aims to improve its packaging material efficiency by five percent by 2015 and increase the amount of recycled material and sustainably sourced paper and wood fiber in its packaging to 85 percent, also by 2015.