MEC’s Community Investment (CI) vision is to build a community of active outdoor enthusiasts. With a clear link to MEC’s corporate purpose i.e. to inspire and enable everyone to lead active outdoor lifestyles – MEC’s CI vision includes removing barriers to engagement with the outdoors among people living within urban centres.
Canadian retail co-operative will offer its Fair Trade Certified t-shirts starting this summer
Vancouver, BC / Oakland, California, June 18, 2014 /3BL Media/ – Canadian outdoor retailer Mountain Equipment Co-op (MEC) today announced the launch of its first in-house line of Fair Trade Certified™ apparel. Fair Trade Certified MEC t-shirts will be available late this summer online and in the co-op’s 17 brick-and-mortar stores. The apparel will include MEC’s long-running, popular line of organic cotton women’s short and long-sleeved t-shirts.
Branding for Good is proud to host the very first GOODIE Awards in honour of Earth Day 2012.
Since 1970, Earth Day has been held on April 22nd and this year it is estimated that more than one billion people in over 192 countries will participate in on its 42nd anniversary and pledge to stand united for a sustainable future.