Nescafe

A Dream Job for a Coffee Lover

From El Salvador to Washington DC, Nestlé coffee makes an impact
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By Leo Aizpuru, Marketing Director, Ready-to-Drink Beverages at Nestlé USA

When I arrive at Nestlé’s office each morning, the first thing I do is get a cup of coffee. Some days, I kick off with Chameleon’s Nitro Cold Brew, while other days I sip a Nespresso latte. I’m a coffee lover. Marketing Nestlé’s Ready-to-Drink beverages is a dream job.

Grown Respectfully: The Nescafé Plan Helps Coffee Farmers Like Eduardo Thrive

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Several years ago, Eduardo Camarena thought he had lost everything. He no longer had a job, was going through a divorce, and had to move away from his children. He got so low that "even the sun couldn’t warm me".

Shortly afterwards, his grandfather passed away.

But Eduardo had one thing left to cling on to. A promise made to his grandfather that he would look after the family’s coffee plantation and make it successful.

Today, Eduardo runs a thriving coffee farm, is helping raise his children, and is a source of help and advice to other farmers in the region.

THIS IS OUR JOURNEY: From Pushcart Operator To Businessman

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Every year, thousands of young Nigerians enter the labour market, academic qualification in hand, and hope in their hearts.

This was the story of Mr. Wasiu Adeyeye, an educated young man, but that hope slowly faded, as it seemed the dream job was never going to come.

Then Wasiu was introduced to Nescafé’s My Own Business scheme by his old school friend and fellow coffee vendor Lekan Ajayi.

Coffee Entrepreneur: How Ne​scafé Helped Wasiu Get Started

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It’s not yet 5am, but Wasiu Adeyeye has already cleaned his small pushcart and begun loading it with cups, hot water, sugar, stirrers and Nescafé coffee.

He’ll spend the day winding his way through the streets of Oshodi, a suburb of Lagos in Nigeria, selling fresh, hot coffee to street traders, commuters, office workers and shoppers.

Over the years, Wasiu has worked hard to gain the trust and friendship of his customers, and he now sells between 70-100 cups of coffee a day, smiling and chatting as he goes.

Meet Stacey Webb: Bringing You Coffee Goodness from Field to Cup

One of the Faces of Nestlé driving a positive impact on individuals & families, communities, and our planet
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Stacey Webb is a Marketing Manager for Nescafé Taster’s Choice.

As a manager in the coffee business, I have the great opportunity to highlight what Nestlé is doing with the Nescafé plan globally, and how we are leading with purpose in responsible coffee sourcing.

A Visual Tour of a Colombian Coffee Farm

Take a trip back to the field to meet the coffee farmers growing Nescafé Taster’s Choice
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Have you ever had the chance to explore a coffee farm before? Nescafé Taster’s Choice took a team of coffee-loving bloggers to Colombia to check out the *incredible* Nescafé farms growing high quality coffee.

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