Patrón

Celebrate National Tequila Day by Learning How the Industry Is Becoming Sustainable

By Ali Wunderman
Article

Plant-based resources often seem infinite until they are suddenly depleted, and because tequila comes from the agave plant - specifically the blue agave - it’s imperative to keep stocks maintained to ensure plentiful supply in the future. But part of maintaining these crops means being mindful of other components of sustainability: energy use, repurposing, and waste. 

Patrón Partners with Leading Bars to Mark World Earth Day

To commemorate World Earth Day (22 April), Tequila brand Patrón has partnered with cocktail bars around the world to highlight the importance of sustainability in the on-trade.
Article

By Owen Bellwood

The Bacardi-owned brand has joined forces with venues including Stairs Bar in Berlin, Ends and Means in Melbourne and Trunk Hotel in Tokyo.

“We are so proud to be bringing our sustainability credentials to the forefront of the conversation around environmental impact, this Earth Day and moving forward,” said Francisco Alcaraz, master distiller at Patrón Spirits International.

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