For more than 100 years, Jack London’s adventure novel Call of the Wild has been celebrated as a powerful testament to the beauty of nature. When Twentieth Century Fox set out to adapt the book as a film in 2018, the studio sought to honor this legacy by producing the film in the most environmentally responsible way possible. From the earliest days of production, the cast and crew dedicated themselves to reducing waste, recycling used materials, prioritizing responsible food service, and embracing renewable energy.

In a marketplace littered with crony capitalism is this what passes as corporate sustainability these days?

According to Kelly Cramer, lead of How2Recycle at the Sustainable Packaging Coalition:

When we talk about the environment and the actions that everyone can take to preserve our planet, there is no better time than to start doing something right away.

Whirlpool EMEA announced that it has successfully responded to the EU Commission invitation to come forward with voluntary pledges on reducing plastics waste and boosting the uptake of recycled plastics. The EU initiative is included in the wider Plastics Strategy, adopted by the European Commission in January 2018, aiming at promoting a more circular economy and protecting the environment from plastic pollution whilst fostering growth and innovation.