Porter Novelli

Introducing Porter Novelli's 2021 Business of Cancel Culture Study

Blog

Years ago, one voice may not have gained too much traction – it may have moved forward for a bit, or floundered before reaching too many ears. Yet, today, because of social media, a voice can carry. Now, collective voices spreading like digital wildfire can sway public opinion. One misstep or wrong word from a person, a celebrity or brand can put that entity in a social media maelstrom – where mutual disapproval puts that entity on the outs. It’s a phenomenon that has come to be known as “cancel culture.”

Executives Called to Flex JEDI IQ, Yet Again

Blog

Just days into the new year and American executives are yet again being asked to flex and increase their justice, equity, diversity and inclusion (JEDI) IQ. The events of the last two weeks have further solidified the need for corporate executives – and the companies they lead – to address the realities of serious and deeply rooted inequity, systemic racism and bias in the United States.

2021 Ushers in a New Era of Corporate Activism

Blog

In wake of last week’s insurrection at the United States Capitol building, we are seeing a new wave of corporate activism emerge. In the past, it was standard operating procedure for brands to steer clear of the political conversation altogether. And while in recent years we’ve seen companies take stances on political issues – such as access to voting, social justice and climate change – they would often stop short of calling out individual politicians or blocking resources to persons inciting hate and violence.

Corporate America Uses Its Voice to Fight for Democracy

Blog

Wednesday marked a dark moment in U.S. history. The iconic essence of our democracy, the United States Capitol Building, was attacked and defiled. The events of this week also shined a brighter spotlight on the deep wound racism and systemic oppressive injustice leaves on our nation, and still persists today. With no shortage of historic moments in the past year, companies have been called upon again and again to lean-in on issues and participate in important, while often uncomfortable, conversations.

2020's Top 10 Trends in Purpose

Article

2020 was undisputedly a year like none other. What started off with widespread wildfires in Australia was soon eclipsed by the COVID-19 pandemic, followed in quick succession by economic uncertainty, growing racial inequity and unrest, political divisiveness – and the most active hurricane season on record.

Companies Refocus Efforts on Essential Workers, but More Support Is Needed

Blog

As the United States breaks the record for most deaths in one day this Wednesday, the strain on healthcare and essential workers has become immense.

Companies All-In on #GivingTuesday During Uncertain Year

Blog

With the economic strain of the pandemic causing people to give less and in different ways, events like GivingTuesday are even more important than ever. While point of sale donations may be seeing a decline, the virtual nature of GivingTuesday means individuals can donate from their laptops or in their homes, which is especially important as COVID cases rise.

Newly Funded MBA Initiative Paves the Way for Women in Challenging Circumstances to Become Female Leaders of the Future

Summary: 

 The ‘Future3’ programme from Omniwomen UK + Allies and global charity Theirworld gives women in Beirut opportunity to advance through business learning

Press Release

 The ‘Future3’ programme from Omniwomen UK + Allies and global charity Theirworld gives women in Beirut opportunity to advance through business learning

Google Celebrates Transgender Awareness Week

Blog

From November 13th to the 19th we observed Transgender Awareness Week – a time used to elevate transgender voices, build awareness and call attention to the many challenges transgender individuals face.

Supporting Veterans Where They Need It Most

Blog

This Wednesday, America took a moment of pause to recognize, celebrate and honor the 17.4 million veterans living in the U.S. today.

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