Super Bowl LIII

Video: Super Kids Super Sharing Event: Super Bowl LIII

Multimedia with summary

Something super happened in Atlanta.

Verizon teamed up with the NFL to host the Super Kids Super Sharing Event. 

20 years ago, the program began as an experiment with just three schools participating and donating 200 pieces of equipment. This year, over 100 schools participated, donating more than 40,000 items including toys, games and sports equipment to under-resourced schools across Atlanta.

In addition, Verizon awarded an $18,000 grant to the Ron Clark Academy. 

Brands Play It Safe With Super Bowl LIII

Blog

Around the country, millions of people tuned in to watch Super Bowl LIII, a day not only for the competition between two franchises, but also a time when brands pull out all the stops for advertising campaigns. In fact, 17.7 percent of adults watching the game say the ads are their favorite part of the Super Bowl.  And like Super Bowls of the past, some of the standout ads from this weekend’s game did more than just promote the latest product.

NFL Names '1st and Future' Safety Innovation Winners

By Herbie Teope
Article

ATLANTA -- The NFL's path to improve player safety continued Saturday morning at the fourth annual "1st and Future" experience at the Ferst Center for the Arts at the Georgia Tech campus.

In this year's event, the NFL teamed with Arrow Electronics to host a live competition between five companies pitching innovative products and concepts aimed to enhance player health and safety. Additionally, four individuals were provided an opportunity to propose rule changes geared to reduce injuries on punt plays based on data.

NFL “1st And Future” Super Bowl Event Presented by Arrow Electronics Features New Crowdsourced Competition on Punt Play Rules

Press Release

The National Football League (NFL) and Arrow Electronics (NYSE:ARW) announced the launch of 1st and Future, the NFL’s annual Super Bowl competition designed to spur innovation in athlete safety and performance. 1st and Future will be presented by Arrow Electronics and hosted at Georgia Institute of Technology (Georgia Tech) at the Ferst Center for the Arts in Atlanta, Georgia on February 2, 2019, the day before Super Bowl LIII.

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