By: Ann Caron, Social Compliance and Reporting Manager
As an employee of Timberland, I am offered up to 40 paid community service hours each year through the company’s Path of Service™ program, now in its 26th year. One of the ways I use my hours is to manage the Timberland Victory Garden, a raised-bed vegetable garden located on the front lawn of our global headquarters in Stratham, New Hampshire.
By: Atlanta McIlwraith, Senior Manager of Community Engagement and Communications
I recently had the opportunity to join over 800 Rotary members from 30 different countries at Rotary’s Presidential Peacebuilding Conference in Vancouver, British Columbia. The conference was focused on Environmental Sustainability and Peace, the first of six Peacebuilding Conferences to be held in different locations around the world on Rotary’s core focus areas.
Can using blockchain to verify cotton as organic help revive the industry in Haiti?
By Ben Schiller
Haiti hasn’t grown cotton in decades. Its once-abundant industry collapsed in the 1970s due to government corruption, economic mismanagement, and U.S. embargoes. But now, thanks to a project involving thousands of smallholder farmers, apparel brands like Timberland, and a blockchain network, it could be set for a comeback. Within a few years, if all goes to plan, the island will be supplying millions of pounds of organic cotton for shoes, shirts, and other clothing sold in U.S. stores.
Timberland Eco-Love Survey reveals more than 82 percent of Americans find eco-conscious behaviors attractive
STRATHAM, N.H., February 12, 2018 /3BL Media/ - It’s well-known that practicing green behaviors is good for the environment, but new survey findings from Timberland reveal that it could also spark romance. With a longstanding love for the environment, the outdoor lifestyle brand today released its 2018 Eco-Love Survey results, revealing four-in-five Americans find it attractive when someone practices eco-conscious behaviors.
Global outdoor lifestyle brand Timberland recently celebrated a record number of volunteer champions at its Stratham, New Hampshire global headquarters with its annual recognition breakfast. Since 1992, Timberland has offered employees paid time to serve their community through the brand’s Path of Service™ Program. Employees who serve all 40 of their available service hours in a year earn membership in the company’s 40’s Club. In 2017, 163 Stratham employees served all their available hours and were welcomed into the 40’s Club.
Last week, smallholder farmers convened in a field on the outskirts of Gonaives, Haiti to harvest cotton for the first time in 30 years. Once Haiti’s fourth largest export crop, cotton growing stopped in the 1980s due to policies and politics of the time.
Earlier this month, I had the opportunity to attend and participate in the 2018 Points of Light Corporate Service Council (CSC) Annual Meeting in Atlanta, Georgia. Those of us who arrived on Sunday January 14th were invited to the Annual Martin Luther King Sunday Supper, which encourages corporate and civic leaders to break bread and barriers by having open conversations about topics currently affecting their community.
Last year, global outdoor lifestyle brand Timberland celebrated the 25th anniversary of its Path of ServiceTM volunteer program, which offers employees up to 40 paid hours each year to serve in their communities. The brand finished the year strong by engaging employees at its Stratham, New Hampshire headquarters to serve 200 families through the annual Holiday Giving Tree.
By: Jim Pisani, Global Brand President, Timberland
It’s hard to believe over a year has passed since I joined Timberland as global brand president. When I think back on my first weeks in the role, I recall two things above all others: the excitement I felt at the challenge of leading a nearly $2 billion global lifestyle brand; and how moved I was by the passion and commitment of the Timberland community — not only for the brand itself, but also for doing good. This was clearly a special place I had landed.
Global outdoor lifestyle brand Timberland has a longstanding commitment to protect and restore the outdoors. For Timberland, the outdoors encompass backcountry trails as well as well-worn paths in city parks, community gardens and other urban green spaces where employees and consumers live, work, and explore. Today, 54% of the world’s population lives in urban areas, a proportion that is expected to increase to 66% by 2050.