University of West Indies

A Passion for eCommerce & Education: Q&A With Wilko Reinholz, Director of eCommerce

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Wilko Reinholz, a German native and avid world traveler, joined Gildan in Barbados just over one and a half years ago as Director of eCommerce, with the responsibility for overseeing the consumer experience and website optimization of the company’s brands.

Prior to joining Gildan, Wilko was living in Portland with his wife where he worked at adidas. In May 2017, the opportunity to build Gildan’s ecommerce presence came up and Wilko felt that it was just too good to say no. Without any hesitation, he and his wife packed their bags and embraced the adventure of moving to Barbados.

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