Versaic Clients Making a Difference- July 2016


The summer heat does not stop our clients from making a difference. Whether an airline or a bank or a grocery store, they're on a mission with their CSR program to change the world. We have picked some of the highlights from their various giving programs to share with you- we hope their good work will inspire you in your quest for making an impact in your community!

How Starwood Hotels and Resorts Measures Social Impact: An Interview with Kristin Meyer, Associate Director of Community Partnerships


Since 2009, Global Citizenship has been a cornerstone of Starwood’s business strategy. Global Citizenship provides Starwood’s guests, customers, communities, owners, and associates a better way to experience the world. A key component of influencing lasting, sustainable improvements in communities around the globe is accomplished through collaborative partnerships with the Starwood Hotels & Resorts Worldwide Foundation, Inc. (“Starwood Foundation”) and international charitable organizations.

Versaic Interviews Lisa Manley, Executive Vice President, Cone Communications


Lisa is a seasoned sustainability professional with nearly 20 years of experience. As a leader of Cone Communication’s CR Strategy group, her infectious passion for sustainability and social impact energizes the award-winning practice. Lisa and her team collaborate with clients including Ben & Jerry's, Converse, Northwestern Mutual, PwC, Timberland, US Bank, VISA and others to develop and activate their CR strategies.

Interview with Jennifer Risi, Managing Director at Ogilvy Media Influence

Versaic talks with Jennifer Risi about the value of CSR and how to increase the impact of corporate CSR programs through effective communication.

Jennifer Risi is a seasoned communications executive with more than 15 years of experience. She oversees global media relations at Ogilvy and serves as senior advisor to many of the firm’s clients. She is an expert in nation branding, CEO positioning, crisis communications, corporate social responsibility (CSR) and business-to-business strategy development. She is a worldwide board member of Ogilvy Public Relations. 

The Role of Business Leaders in Sustainability; Q&A with Andrew Winston

Versaic speaks with globally recognized sustainability expert

Versaic is excited to bring you a Q&A session with Andrew Winston.

Versaic's Financial Clients Making a Difference- June 2016


Summer has officially arrived and our clients are busy making a difference. From banking clients, M&T, Citi, and Fifth Third to Highmark and Dr. Pepper Snapple...check out some of our client's philanthropic stories below. We have picked some of the highlights from their various giving programs to share with you- we hope their good work will inspire you in your quest for making an impact in your community!

M&T Invests in Music 

Social Media Engagement and CSR: Q&A with Andrea Learned


If you keep up with Sustainability Thought Leadership, you likely follow Andrea Learned (@AndreaLearned) on Twitter or have read her articles in the 

Corporate Philanthropy Software is Not Client Focused, and Vendors Want It that Way

By: Burt Cummings, CEO

You may have read the article by Google Design Ethicist Tristan Harris on How Technology Hijacks People’s Minds. If not, pause and go read it now. I promise it is worth the 12 minutes.

CSR Communications and Measuring Success: Q&A with Susan McPherson, Founder and CEO, McPherson Strategies, LLC


If you attended the CECP Summit last month you had the chance to hear from serial connector, cause marketer, and corporate responsibility expert Susan McPherson. We are pumped to have the opportunity to interview her for the Versaic Blog as well.

CSR Strategy, Brand Storytelling, and Emerging Trends: A Conversation With Mallen Baker, Founder of Daisywheel

Versaic launches blog Q&A series with Corporate Social Responsibility Experts

We are thrilled to launch a new blog series interviewing Corporate Social Responsibility (CSR) and Sustainability leaders. To kick things off we asked Mallen Baker to share his insights drawing from his 20+ years experience on corporate social responsibility.


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