workplace giving

Global Impact Appoints John Lazar as Executive Director of The Combined Federal Campaign of the National Capital Area

Accomplished Leader and Fundraiser Joins Global Impact
Summary: 

Global Impact recently announced a new addition to the senior management team.  John E. Lazar, an experienced leader with a distinguished record of success, will serve as Executive Director of the Combined Federal Campaign of the National Capital Area (CFCNCA).    

Press Release

Global Impact recently announced a new addition to the senior management team.  John E. Lazar, an experienced leader with a distinguished record of success, will serve as Executive Director of the Combined Federal Campaign of the National Capital Area (CFCNCA).    

NEW WEBINAR Best Practices in Workplace Giving: Driving Employee Engagement and Increasing Participation in 2011

Press Release

(3BL Media / theCSRfeed) July 8, 2011 - Join Global Impact and ACCP, on July 19th from 1 p.m. - 2 p.m. EDT, for a joint webinar featuring John Coy, Founder and President of The Consulting Network, Martha Field, Manager of Community Relations at Thomson Reuters and Peter Dudley, Manager of Community Support Programs at Wells Fargo.

A Rising Tide Raises All Boats...

Why Expanded Choice Cause Marketing & Workplace Giving Programs Are Better for Your Company (and Your Strategic Causes, Too)
Summary: 

The data is clear: broader charity choice ignites greater participation and engagement in social good programs.  Yet most companies are still wrestling with the issue of expanded choice in their cause marketing and workplace giving programs.  This highlights a growing disconnect between the people managing the programs and the employees and consumers the programs are targeting. (The issue often comes to light when their program take-up or ROI isn’t hitting the project goals, or having the desired impacts.)  So why isn’t greater charity choice more common in workplace giving and cause marketing programs?  In this post we look at what’s holding companies back from expanding choice and what they can do about it.  And we’ll show how “A Rising Tide Raises All Boats” aka how increasing choice also leads to a greater total contribution and impact for your company’s strategic cause(s). 

Blog

The data is clear: broader charity choice ignites greater participation and engagement in social good programs.  Yet most companies are still wrestling with the issue of expanded choice in their cause marketing and workplace giving programs.  This highlights a growing disconnect between the people managing the programs and the employees and consumers the programs are targeting. (The issue often comes to light when their program take-up or ROI isn’t hitting the project goals, or having the desired impacts.)  So why isn’t greater charity choice more common in workplace giving and cause marketing programs?  In this post we look at what’s holding companies back from expanding choice and what they can do about it.  And we’ll show how “A Rising Tide Raises All Boats” aka how increasing choice also leads to a greater total contribution and impact for your company’s strategic cause(s). 

Benevity Launches "Just BeCause" Blog

Welcome to Just BeCause... The New "Official" Benevity Blog
Summary: 

Welcome to Just BeCause... The New "Official" Benevity Blog

Submitted by Bryan de Lottinville on Jun 13, 2011  Why a Benevity blog? BeCause we want to ignite more conversations about companies, causes, strategic CSR/CI programs and how to get more impact from these social good programs. BeCause we follow lots of interesting and insightful bloggers in our space (like the leaders featured in Blogs We Follow) but not everyone does (or even understands!) what we do...And BeCause we see a lot of social responsibility strategies, cause marketing campaigns, community investment initiatives and workplace giving programs that we boldly believe could be better...

So we hope you'll tune in to the Just BeCause blog from time to time.. The common element will be how companies can do things differently to deliver the trifecta of more engagement, more business return and more social good. We'll have posts from the Benevity team (and other thought leaders) on best practices and tips that you can action: real takeways about how companies can improve their cause marketing, community investment, workplace giving and mobile giving programs. So stay tuned...

Blog

Welcome to Just BeCause... The New "Official" Benevity Blog

Submitted by Bryan de Lottinville on Jun 13, 2011  Why a Benevity blog? BeCause we want to ignite more conversations about companies, causes, strategic CSR/CI programs and how to get more impact from these social good programs. BeCause we follow lots of interesting and insightful bloggers in our space (like the leaders featured in Blogs We Follow) but not everyone does (or even understands!) what we do...And BeCause we see a lot of social responsibility strategies, cause marketing campaigns, community investment initiatives and workplace giving programs that we boldly believe could be better...

So we hope you'll tune in to the Just BeCause blog from time to time.. The common element will be how companies can do things differently to deliver the trifecta of more engagement, more business return and more social good. We'll have posts from the Benevity team (and other thought leaders) on best practices and tips that you can action: real takeways about how companies can improve their cause marketing, community investment, workplace giving and mobile giving programs. So stay tuned...

How To Take Cause Marketing from "Feel Good" to "Real Good"

A New Approach to Do More Good with Cause Marketing
Summary: 

Doing well by doing good: it’s not just a corporate catch phrase or nice-to-do anymore, it’s a must do for a growing number of businesses. A growing number of consumers expect businesses to not only “do good” but to provide opportunities for them to give back to causes that resonate with them.  And to be more open, innovative and collaborative about how they do it.  Research shows that cause is a purchase trigger and that consumers want more cause marketing offers.  Yet many current cause marketing campaigns are hindered by me-too cause marketing.  So how can cause marketing be more compelling to consumers (not to mention, deliver more impact for charities and businesses alike?) Here's a new approach to cause marketing to Do More Good.

BENE14173

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Doing well by doing good: it’s not just a corporate catch phrase or nice-to-do anymore, it’s a must do for a growing number of businesses. A growing number of consumers expect businesses to not only “do good” but to provide opportunities for them to give back to causes that resonate with them.  And to be more open, innovative and collaborative about how they do it.  Research shows that cause is a purchase trigger and that consumers want more cause marketing offers.  Yet many current cause marketing campaigns are hindered by me-too cause marketing.  So how can cause marketing be more compelling to consumers (not to mention, deliver more impact for charities and businesses alike?) Here's a new approach to cause marketing to Do More Good.

BENE14173

What Cause Marketing Can Learn From Workplace Giving

More Choices and Matching = More Consumers Who Care About Your Cause Marketing Campaign
Summary: 

Here’s a thought for cause marketers who worry about consumer engagement and wonder how to get more impact from their cause marketing campaigns.  Take a page from the playbook of successful employee giving programs: open up choice and pony up corporate matching. Greater consumer choice and more matching could ignite greater consumer participation and turn peoples “give-a-damn” right up to 10.   It’s a win-win-win.  Consumers get to contribute to causes that they really, truly care about.  Companies get increased consumer engagement – not to mention sales.  Charities (more of them) get more dollars.  And yes, companies can still stand for something – that’s where corporate matching comes in.  Read on to find out more.

Blog

Here’s a thought for cause marketers who worry about consumer engagement and wonder how to get more impact from their cause marketing campaigns.  Take a page from the playbook of successful employee giving programs: open up choice and pony up corporate matching. Greater consumer choice and more matching could ignite greater consumer participation and turn peoples “give-a-damn” right up to 10.   It’s a win-win-win.  Consumers get to contribute to causes that they really, truly care about.  Companies get increased consumer engagement – not to mention sales.  Charities (more of them) get more dollars.  And yes, companies can still stand for something – that’s where corporate matching comes in.  Read on to find out more.

10 Steps to Kickstart Employee Engagement Through Workplace Giving - Part 3

A 10 Step Approach to Increase Employee Engagement and Get Better Returns From Employee Giving and Volunteering Programs
Summary: 

Want to know more about a game-changing approach to workplace giving and volunteering programs that delivers a compelling formula for success?

No longer a “nice to have” element of employee programs, workplace giving matters now more than ever.  Employee giving and volunteering are now essential components of companies’ employee engagement/Human Capital Management/Strategic CSR toolkits.  At the same time, many larger companies are looking for ways to take their workplace programs to the next level – that is, how to increase their social and business impacts.  And many small and mid-size companies are looking for easy-to-implement and cost-effective ways to deliver workplace giving.

So how can you learn about and act on the best practices in workplace giving? Read on. In this article, we’ll focus on Part 3 of the 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs.

Click here to read Part 1 and Part 2

Blog

Want to know more about a game-changing approach to workplace giving and volunteering programs that delivers a compelling formula for success?

No longer a “nice to have” element of employee programs, workplace giving matters now more than ever.  Employee giving and volunteering are now essential components of companies’ employee engagement/Human Capital Management/Strategic CSR toolkits.  At the same time, many larger companies are looking for ways to take their workplace programs to the next level – that is, how to increase their social and business impacts.  And many small and mid-size companies are looking for easy-to-implement and cost-effective ways to deliver workplace giving.

So how can you learn about and act on the best practices in workplace giving? Read on. In this article, we’ll focus on Part 3 of the 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs.

Click here to read Part 1 and Part 2

10 Steps to Kickstart Employee Engagement Through Workplace Giving - Part 2

A 10 Step Approach to Increase Employee Engagement and Get Better Returns From Employee Giving and Volunteering Programs
Summary: 

Want to know more about a game-changing approach to workplace giving and volunteering programs that delivers a compelling formula for success?

No longer a “nice to have” element of employee programs, workplace giving matters now more than ever.  Employee giving and volunteering are now essential components of companies’ employee engagement/Human Capital Management/Strategic CSR toolkits.  At the same time, many larger companies are looking for ways to take their workplace programs to the next level – that is, how to increase their social and business impacts.  And many small and mid-size companies are looking for easy-to-implement and cost-effective ways to deliver workplace giving.

So how can you learn about and act on the best practices in workplace giving? Read on. In this article, we’ll focus on Part 2 of the 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs.  Look for Part 3 to follow.

To read Part 1, click here.

Blog

Want to know more about a game-changing approach to workplace giving and volunteering programs that delivers a compelling formula for success?

No longer a “nice to have” element of employee programs, workplace giving matters now more than ever.  Employee giving and volunteering are now essential components of companies’ employee engagement/Human Capital Management/Strategic CSR toolkits.  At the same time, many larger companies are looking for ways to take their workplace programs to the next level – that is, how to increase their social and business impacts.  And many small and mid-size companies are looking for easy-to-implement and cost-effective ways to deliver workplace giving.

So how can you learn about and act on the best practices in workplace giving? Read on. In this article, we’ll focus on Part 2 of the 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs.  Look for Part 3 to follow.

To read Part 1, click here.

10 Steps to Kickstarting Employee Engagement Through Workplace Giving - Part 1

A 10 Step Approach to Increase Employee Engagement and Get Better Returns From Employee Giving and Volunteering Programs
Summary: 

Want to know more about a game-changing approach to workplace giving and volunteering programs that delivers a compelling formula for success?

No longer a “nice to have” element of employee programs, workplace giving matters now more than ever.  Employee giving and volunteering are now essential components of companies’ employee engagement/Human Capital Management/Strategic CSR toolkits.  At the same time, many larger companies are looking for ways to take their workplace programs to the next level – that is, how to increase their social and business impacts.  And many small and mid-size companies are looking for easy-to-implement and cost-effective ways to deliver workplace giving.

So how can you learn about and act on the best practices in workplace giving? Read on. In this article, we’ll focus on Part 1 of the 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs.  Look for Part 2 and 3 to follow.
 

Blog

Want to know more about a game-changing approach to workplace giving and volunteering programs that delivers a compelling formula for success?

No longer a “nice to have” element of employee programs, workplace giving matters now more than ever.  Employee giving and volunteering are now essential components of companies’ employee engagement/Human Capital Management/Strategic CSR toolkits.  At the same time, many larger companies are looking for ways to take their workplace programs to the next level – that is, how to increase their social and business impacts.  And many small and mid-size companies are looking for easy-to-implement and cost-effective ways to deliver workplace giving.

So how can you learn about and act on the best practices in workplace giving? Read on. In this article, we’ll focus on Part 1 of the 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs.  Look for Part 2 and 3 to follow.
 

The 7 Sins of Workplace Giving (Part 2)

7 Common Challenges of Current Employee Giving and Volunteering Programs
Summary: 

Happily for society, giving back is more important now than ever; the corollary is that people have greater expectations of companies to help them give back, both as consumers and as employees. A growing number of companies, aware of the link between workplace giving and employee engagement, have a heightened interest in employee giving programs. Despite this increased demand, the employee element of corporate giving often lags in attention and innovation behind the focus given to the community and consumer-facing aspects of corporate philanthropy. 

 
In part one of this article, we looked at three common challenges of current workplace giving programs. Today, we'll highlight the remaining four challenges and invite you to stay tuned for our next post, where we’ll focus on 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs. 
Blog

Happily for society, giving back is more important now than ever; the corollary is that people have greater expectations of companies to help them give back, both as consumers and as employees. A growing number of companies, aware of the link between workplace giving and employee engagement, have a heightened interest in employee giving programs. Despite this increased demand, the employee element of corporate giving often lags in attention and innovation behind the focus given to the community and consumer-facing aspects of corporate philanthropy. 

 
In part one of this article, we looked at three common challenges of current workplace giving programs. Today, we'll highlight the remaining four challenges and invite you to stay tuned for our next post, where we’ll focus on 10 Steps to the New Workplace Giving: an approach to realize better returns from your employee giving and volunteering programs. 

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